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• Mobile, social and video ads are poised for gains in 2012

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• U.S. online ad spending increases 23% in the first half of 2011

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• IRCE 2011 Report: Authenticity drives online success

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• Spending for online video ads will increase 52% in 2011, eMarketer says

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• Ad experiments pay off for Ice.com, an IRCE speaker says

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• E-retailer Tabcom boosts revenue and attracts new customers with targeted ads

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• Click fraud increases 15.3% in Q4

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• Online advertising set to grow 14% in 2011

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