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• Candle and home products e-retailer Blyth has a new president

  1

• Yankee Candle hires an e-commerce vet to beef up direct sales

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• Colonial Candle’s revised web site features improved site search function

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• Harlan M. Kent promoted to COO at The Yankee Candle Co.

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• Timing makes for a different kind of Valentine’s Day promotion

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• Showing the finished product boosts custom sales at YankeeCandle.com

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• How a candle retailer uses the web to make sense of its scents demand

  7

• Yankee Candle Names Bruce H. Besanko as Chief Financial Officer

  8

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