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• Adometry launches an automated web advertising tool

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• Tying paid search ads to inventory pays off for PureFormulas.com

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• Ovative/Group Partners with Kenshoo to Increase Search Marketing Performance

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• Vurve Rebrands as Lexity, Inc.; Unveils Thematic Advertising

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• Net-Results Utilizes Own System to Enhance Website, Trial Conversions

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• Responsys Interact® 5 Helps Email Marketers Deliver on the Promise of Individualized Lifecycle Marketing™

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