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• Search drives a higher percentage of traffic to Top 500 retailers

  1

• Google launches a wide-view tool for online marketing

  2

• Advertisers oppose Mozilla’s proposed privacy changes

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• A maker of ho-hum products creates “Wow!” videos for YouTube

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• Retailers want to provide cross-channel selling

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• Finding the real ROI in Facebook marketing

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• Retailer Campus Colors brings in more green after outsourcing e-commerce

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• It’s all about the data

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• Online marketers really dislike Europe’s new digital privacy law

  9

• More merchants are focused on online marketing than in-store marketing efforts

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• Online retailers court last-minute Valentines

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• Online marketing firm Kenshoo expands its European presence

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• The keys to online sales: Search results, localization and free shipping

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• Digital marketing agency Efficient Frontier buys an Australian firm

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• Online marketing groups slam ICANN’s proposal to expand web domains

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• Knotice hires two online marketing veterans

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• Online marketing firm Web.com buys Network Solutions

  17

• The Rimm-Kaufman Group buys a search optimization firm

  18

• iCrossing hires a digital media executive

  19

• FTC’s Google Buzz settlement could hobble online marketing

  20

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