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• PowerReviews raises $10 million in venture funding

  1

• Review-based navigation helps boost site search for AbesofMaine.com

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• Retailers sought to make reviews more social over the holidays

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• How Kiddiecare doubled conversion rates with improved site search

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• Google gains access to more ratings and reviews

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• PowerReviews appoints a Wal-Mart executive to lead sales and marketing

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• OnlineShoes.com hikes up conversions with ratings and reviews

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• Ratings and reviews prove popular during site searches

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• evo hopes shoppers Like its products

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• Most consumers start their online shopping research with a search engine

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• Online shoppers are spending more time reading reviews before purchases

  11

• Talking the Talk

  12

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