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• Texts prompt shoppers to pull out their plastic

  1

• Without four fundamentals, text message marketing efforts could falter

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• Many consumers who like e-mail also want text messages

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• Surf shop uses text messages to pull in waves of customers in just five hours

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• Retailers shouldn’t ignore text messaging when crafting m-commerce strategies

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• A more personal alternative to daily deal sites?

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• Mobile devices present a path to personalization for bricks-and-mortar stores, report says

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• iLoop looks to loyalty and location with new mobile deals app

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• Google’s Android gallops past BlackBerry and iPhone for the first time

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• Macy’s adds star power to mobile commerce

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• Advertising is getting bigger on small screens

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• It’s all about location

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• Text P for Pizza

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• Responses by brands to text messages average 9 seconds

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• More marketers turning to text messaging for branding efforts

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• Wine shoppers may clog store aisles with m-commerce

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• Mail call

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• The Like button suddenly is even more important

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• New Mobile Keyword-Capture Feature from Trumpia, Allows Marketers to Create More Personalized Campaigns

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• Introducing Movylo Shop - A Mobile Commerce & Deals Solution

  20

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