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• E-retailer Igigi’s Facebook presence cuts down its customer service calls

  1

• Social media helps bring in the green for an e-retailer on Earth Day

  2

• Levi.com weaves Facebook throughout its site

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• SitStay.com uses Facebook to connect with dog owners and spur sales

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• Online clothing retailer StyleQ launches a Facebook storefront

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• Ad program helps marketers get up close and personal with Facebook users

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• Ford dealer drives its car lot onto Facebook

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• Seeking to salvage sales? Follow up fast and socialize, SeeWhy says

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• Microscope.com focuses in on a new open source e-commerce platform

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• Social media helps National Business Furniture get close to customers

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• 72% of social media users share product searches with friends, study says

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• Nine West launches a Facebook shopping tab

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• 1-800-Flowers.com shifts its Facebook store strategy

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• Einstein Bros. Bagels’ bagel giveaways boost its Facebook fan base 80-fold

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• 25% of the top 100 retailers have no formal Facebook presence, says study

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• Football fiends can debate and shop on a new Super Bowl Facebook fan page

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• Alvenda raises $5 million and hires a new exec

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• Google invests in merchant-linking service

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• A small coffee and tea e-retailer launches a Facebook store

  19

• Internet sales rise 20% in 2009 for Musicnotes

  20

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