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• Retailers must follow the rules of text message marketing

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• Omaha Steaks dials up mobile deals

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• Coordinating deliveries via text message

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• Mobile Commerce Forum Report: FordDirect uses texts to drive leads

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• Mobile Commerce Forum Report: Coupons pick up speed as a mobile marketing strategy

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• UPS tries to reduce delivery headaches for online shoppers

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• Multiple mobile avenues drive consumers to purchases

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• Pennsylvania lawmakers eye a ban on some text message marketing

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• A new world of e-mail address confusion

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• Online payment service for teens wins new funding

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• Brits can sign up for personalized, location-based text message promotions

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• Test before you text

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• Macy’s offers a virtual fitting room in its NYC flagship store

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• Mobile’s time has come

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• Millions of Americans are engaging in m-commerce, Forrester study finds

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• Subway and Sony fire up a joint mobile marketing campaign

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• A location-based ad company expands its reach

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• Moms of tweens are more hip to online shopping and sharing

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• Mail call

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• Gap and Visa make ingenious move with texts

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