Facebook puts Collections on the shelf

The e-commerce-focused feature enabled shoppers to show their interest in products. 

Posted 10/26/2012Zak StamborPost a comment

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Consumers go bananas for Chiquita’s mobile campaign

QR code-stickered fruit drew 159,315 unique visits in three months this summer.

Posted 10/23/2012Amy DustoPost a comment

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comScore launches tool to measure online ads

The tool measures ad impressions across web, mobile and TV.

Posted 10/23/2012Paul DemeryPost a comment

How online privacy trends could hurt e-commerce sites

Blocking tracking cookies could also block useful site content, Moosejaw says.

Posted 10/22/2012Paul DemeryPost a comment

Related Searches:Privacy | Moosejaw Mountaineering | Moosejaw

How Zappos balances privacy and targeted ads

It aims for more long-term sales by avoiding ads that are too personal.

Posted 10/19/2012Paul DemeryPost a comment

Related Searches:Retargeting | Zappos | Zappos Revenue

Digital analytics company Anametrix raises $4.4 million

The company also releases a product to evaluate cross-channel marketing ROI.

Posted 10/15/2012Amy DustoPost a comment

Related Searches:Gap | Adobe

Google releases a tag management tool

The free product competes for retailer clients with a handful of on-the-rise vendors.

Posted 10/03/2012Amy DustoPost a comment

Related Searches:Google Tag Manager | Brighttag | Tealium

Bing adds Klout to search results

Microsoft’s search engine results pages now include scoring based on an individual’s social influence. 

Posted 09/28/2012Allison EnrightPost a comment

Related Searches:Klout | Bing

Waitrose will launch an online food video and shopping channel

The U.K. retailer will mix videos with opportunities to buy ingredients.

Posted 09/28/2012Post a comment

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Gift shopping comes to Facebook

The new Facebook Gifts service lets shoppers buy presents for their friends. 

Posted 09/27/2012Zak Stambor3 comments