E-mail marketing increases 16% in 2011

Responsys says a surge in holiday marketing messages boosted growth.

Posted 01/03/2012Thad RueterPost a comment

Skinit hires a new vice president

Fredrik Torstensson will develop new business for the e-retailer and services provider.

Posted 12/23/2011Allison EnrightPost a comment

The avid web shopper steps into the IRCE 2012 spotlight

This 21st century shopper will be the focus of the world's largest e-commerce conference.

Posted 12/22/2011Don DavisPost a comment

Personalization firm RichRelevance buys Searchandise, which sells site search ads

The move will increase RichRelevance’s web site advertising offerings.

Posted 12/13/2011Paul DemeryPost a comment

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Online fashion retailer Trunk Club hires a former eBay executive as chief operating officer

Rob Chesney also worked for e-commerce investment firm Greylock Partners.

Posted 12/12/2011Thad RueterPost a comment

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Getting personal: Half of online retailers say they’ve got personalization down pat

But The E-tailing Group finds one in eight e-retailers rate themselves as amateurs.

Posted 11/30/2011Stefany MoorePost a comment

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Personalized gum

Even a consumer packaged goods manufacturer such as the William Wrigley Jr. Co. can get into the e-commerce personalization game.

Posted 11/30/2011Thad RueterPost a comment

Google aims for daily deal dominance

Personalization and self-service deals could help sell more Google Offers. 

Posted 11/08/2011Zak StamborPost a comment

Germany’s Spreadshirt.com grows its U.S. business with a customization platform

The apparel customization retailer has boosted U.S. revenue around 90% so far this year.

Posted 10/27/2011Stefany MoorePost a comment

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How Dungarees.net kicks up conversion rates

Personalized e-mails help bring back shoppers who abandon online shopping carts.

Posted 10/27/2011Paul DemeryPost a comment

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