IBM to acquire web analytics vendor Tealeaf Technology

The analytics vendors’ clients include 18 retailers in the Internet Retailer Top 500.

Posted 05/02/2012Don DavisPost a comment

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Acxiom turns to a former Google executive for a data boost

New hires could help the analytics company capture more consumer data.

Posted 04/26/2012Amy DustoPost a comment

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It’s all about the data

The world of online dating has much to teach retailers, an IRCE speaker says.

Posted 04/13/2012Mary WagnerPost a comment

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Good promotions begin by marrying technology and data analysis

An IRCE speaker talks about how to use online marketing technologies.

Posted 04/11/2012Mark BrohanPost a comment

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Goodsie has more goodies for its e-commerce platform

It launched this week tools for e-mail marketing and sales analytics.

Posted 04/06/2012Paul DemeryPost a comment

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Apple tops February consistency ratings

The retailer topped both Internet Explorer and Firefox consistency.

Posted 03/21/2012Jon LovePost a comment

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Google’s new social report focuses on dollars instead of Likes

The new tool, launching Wednesday, is for users of Google Analytics.

Posted 03/20/2012Allison EnrightPost a comment

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Overstock and four others top February availability ratings

Overstock topped Firefox tests while four retailers tied on Internet Explorer tests.

Posted 03/14/2012Jon LovePost a comment

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Apple and J.C. Penney top February response time tests

They posted the best Firefox and Internet Explorer response times, respectively.

Posted 03/07/2012Jon LovePost a comment

Dell and Costco lead January consistency ratings

The retailers topped Internet Explorer and Firefox consistency tests, respectively, last month.

Posted 02/22/2012Jon LovePost a comment

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