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2014 Social Media 500

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1 - 4 of 4 Results

  • How Pinterest leads to sales

    / Marketing

    How Pinterest leads to sales

    The image-focused social network accounted for 24.3% of social network-driven revenue for social commerce platform AddShoppers’ retail clients last year. Even so, 113 of the retailers in the 2013 Top 500 Guide still aren’t on Pinterest.

    Posted 02/04/2014Zak StamborPost a comment

    The image-focused social network accounted for 24.3% of social network-driven revenue for social commerce platform AddShoppers’ retail clients last year. Even so, 113 of the retailers in the 2013 Top 500 Guide still aren’t on Pinterest.

    Related Content:Pinterest

  • How Boot Barn uses Facebook to build a national brand

    / Marketing

    How Boot Barn uses Facebook to build a national brand

    The regional Western wear retail chain is expanding nationally by opening stores and buying competitors. Boot Barn, which has the fastest-growing Facebook fan base in the new Social Media 500, uses the social network as the primary vehicle for introducing itself in new regions.

    Posted 01/09/2014Stefany ZarobanPost a comment

    The regional Western wear retail chain is expanding nationally by opening stores and buying competitors. Boot Barn, which has the fastest-growing Facebook fan base in the new Social Media 500, uses the social network as the primary vehicle for introducing itself in new regions.

    Related Content:Western Wear

  • E-retailers perfect their ROI for social media

    E-retailers perfect their ROI for social media

    Gone are the days when retailers didn’t worry about their return on investment from social media marketing. Retailers now look to hard measures to gauge success. And they’re generating significant results.

    Posted 01/06/2014Zak StamborPost a comment

    Gone are the days when retailers didn’t worry about their return on investment from social media marketing. Retailers now look to hard measures to gauge success. And they’re generating significant results.

    Related Content:Nomorerack | Deb Shops

  • Editor's Letter: Target’s bad day

    A security breach exposes consumers’ personal data, but Target’s response is anything but personal.

    Posted 01/06/2014Allison EnrightPost a comment

    A security breach exposes consumers’ personal data, but Target’s response is anything but personal.

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