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/ Technology
Many shoppers don`t understand Really Simple Syndication, study shows
About half of marketers offer RSS feeds that let consumers opt in to receive information, but only 11% of consumers use RSS. RSS can be an effective way to reach ad-avoiding consumers, so educating them about it is worth the effort, a new study says.
Posted 11/04/2008Katie DeatschPost a comment
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The wick has been lit on RSS feeds
When it comes to marketing and closer relationships with customers, RSS feeds offer a lot of potential for web retailers. Next year, growth of the use of RSS feeds is going to be explosive, predicts Ryan DeLuca, CEO of Bodybuilding.com.
Posted 09/13/2006Mark BrohanPost a comment
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/ Technology
Use of RSS rising among marketers, a Jupiter survey finds
11% of e-marketers surveyed publish RSS already, while another 25% say they will add RSS within a year. Given issues attached to e-mail delivery, marketers should plan their RSS strategy now, says Jupiter.
Posted 06/22/2006Mary WagnerPost a comment
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/ Marketing
RSS subscriptions double since January at DVDEmpire.com
E-mail’s not the only way e-retailers are reaching out to customers. At DVDEmpire.com, RSS subscriptions are rising and so are customer suggestions on content.
Posted 04/27/2006Mary WagnerPost a comment
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/ E-Retailers
Hammacher Schlemmer considering feeding customers
Hammacher is looking for new ways to connect with web shoppers and is considering alternatives including RSS feeds, says Dayna Bateman, director of Internet marketing.
Posted 02/22/2006Mark BrohanPost a comment
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/ Technology
Online buyers shift to aggregator sites, BizRate reports
The proportion of online buyers who start their shopping trips at aggregator sites has increased from 46% of shoppers to 54% in 15 months, according to a new survey from shopping comparison site BizRate.com Inc.
Posted 05/14/2004Kurt PetersPost a comment
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DVDEmpire`s RSS is AOK
Since January, subscriptions to DVDEmpire.com’s RSS feeds have at least doubled, even though the e-retailer does not actively promote RSS but simply provides a subscription link on the home page.Another indicator of the growth of Really Simple Syndication as a preferred communications vehicle is a major upswing in the number of customer suggestions on RSS content. The company’s web site has a suggestions form offering customers account credit for...
Posted 05/31/2006Internet RetailerPost a comment
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/ Press Release
Pluggio Launches Social Media Aggregator In The US
International Twitter Client Unveils Advanced Solution for Managing April 14, 2010 Los Angeles, California- Pluggio, the international Twitter client, today announced their newest aggregator for all content and discovery on Twitter. Formerly TweetMiner, Pluggio has easy-to-use features and an innate ability to plug into RSS feeds, making it one of the most popular Twitter applications. All of these same features will be available through Pluggio...
Posted 04/19/2010
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/ Press Release
BooksPrice.com Launches `RSS Price Watcher` - A New Approach for Price Comparison
New York, NY January 10th, 2007 – Shoppers now have a better way to watch for price drops for their wished books, DVDs, CDs or video games. BooksPrice.com (http://www.booksprice.com), a price comparison site, announced today a new approach for comparing prices of media items – tracing them using customizable RSS feeds. RSS Feeds are usually used to publish digital content, such as blogs or news feeds, and becoming increasingly popular due to...
Posted 01/17/2007
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/ Press Release
Stellent Announces Strategy for Leveraging Really Simple Syndication (RSS) in Enterprise Content Management Framework
Company Releases Enhanced Capabilities for Using RSS Feeds to Distribute and Integrate Managed Content and Content Services in Stellent Universal Content Management EDEN PRAIRIE, MN, Feb. 14, 2006 - Stellent, Inc. (Nasdaq:STEL), a global provider of content management solutions, announced today a new strategy for leveraging really simple syndication (RSS) within an enterprise content management (ECM) framework. RSS is an XML format used to...
Posted 02/16/2006
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