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    Retailers are investing more in pay-per-click marketing

    More merchants are increasing budgets for pay-per-click marketing but most continue to handle PPC campaigns in-house, according to a new study from The E-Tailing Group Inc. and NetElixir, a manager of pay-per-click marketing campaigns.

    Posted 11/08/2007Don DavisPost a comment

    More merchants are increasing budgets for pay-per-click marketing but most continue to handle PPC campaigns in-house, according to a new study from The E-Tailing Group Inc. and NetElixir, a manager of pay-per-click marketing campaigns.

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