/ E-Retailers

Staples’ Heather Deschenes to show how data can guide paid search marketing

Search marketing success is a moving target, and keeping on top of key data about who’s buying can help e-retailers make the most out of their keyword spending, says Heather Deschenes, director of customer acquisition at Staples Inc.

Posted 05/10/2010Internet RetailerPost a comment

/ Technology

Marketing technology firm AudienceScience appoints a chief revenue officer

AudienceScience, which helps online marketers reach targeted groups of consumers, has appointed marketing veteran Denise Colella chief revenue officer.

Posted 02/12/2010Zak StamborPost a comment

/ E-Retailers

Revitalized SharperImage.com hires a marketing chief from Brookstone

Steve August will be senior vice president and chief marketing officer for SharperImage.com, whose e-commerce site relaunched in October. SharperImage.com earlier in the month hired another Brookstone executive to oversee merchandising.

Posted 01/25/2010Zak StamborPost a comment

/ E-Retailers

Staples revamps web site with new focus on search capabilities

Staples has repositioned its navigation bar and enlarged the search box as part of a web site redesign aimed at improving access to thousands of office supplies and related products. The new look also features a rotating hero shot and more white space.

Posted 12/30/2009Bill BriggsPost a comment

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/ E-Retailers

The Sports Authority names a new head of marketing and e-commerce

Multichannel sporting goods retailer The Sports Authority has a new top e-commerce executive. As the retailer’s chief marketing and chief strategy officer, Jeffrey Schumacher also will oversee all Internet initiatives.

Posted 11/16/2009Zak StamborPost a comment

/ E-Retailers

The Sports Authority is searching for a new CEO

Multichannel retailer The Sports Authority is looking for a new CEO to succeed Doug Morton who is retiring as CEO but remaining as chairman of the board.

Posted 10/19/2009Katie DeatschPost a comment

/ Marketing

Staples tags president Mike Miles to head multichannel international unit

Mike Miles, president and chief operating officer of Staples Inc., will assume responsibility for the retailer’s multichannel international business starting next month, Staples says.

Posted 08/24/2009Katie DeatschPost a comment

/ Technology

Amazon.com settles with Toys ‘R’ Us after years in court

Amazon has settled a long court fight with Toys “R” Us. Amazon will pay $51 million to settle a complaint by Toys “R” Us that alleged Amazon had violated a contract that granted Toysrus.com exclusivity in the toys, games and baby category on Amazon.com.

Posted 06/15/2009Bill BriggsPost a comment

Related Searches:Amazon Com And Toys R Us Litigation