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/ Marketing
Barneys New York sends out a multimedia online catalog with videos
Catalog enables consumers to link to products on Barneys.com.
Posted 09/09/2010Allison EnrightPost a comment
Related Searches:Cosmetics Online Sales | Larry Promisel
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/ Marketing
When it comes to m-commerce, test and test again is one retailer’s site design mantra
Barneys tested its m-commerce site on a range of mobile devices.
Posted 08/26/2010Katie DeatschPost a comment
Related Searches:Demandware
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/ Marketing
The hard part of mobile site tracking
JavaScript challenges retailers when they measure mobile site performance.
Posted 08/20/2010Katie Deatsch2 comments
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/ Marketing
How to make a mobile site seem to load fast—even if it doesn’t
Speed is important in m-commerce, and the illusion of speed is almost as good.
Posted 08/18/2010Katie Deatsch1 comments
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/ Marketing
Barneys improves e-mail targeting with new tool
Barneys customers respond to e-mails up to 10 times more often when messages are sent to lists segmented by Proclivity.
Posted 12/31/2007Bill BriggsPost a comment
Related Searches:Larry Promisel
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/ E-Retailers
BabyStyle.com buys apparel brand, names founder as BabyStyle president
BabyStyle.com, a multi-channel retailer of maternity, baby and children’s apparel and gear, has acquired the Cadeau Maternity apparel brand and named its founder, Emilia Fabricant, as BabyStyle’s president and chief merchandising officer.
Posted 05/21/2007Paul DemeryPost a comment
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Up to Speed
‘Keep it simple’ is the mantra for web retailers seeking fast performance for their mobile sites.
Posted 10/01/2010Katie DeatschPost a comment
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/ Press Release
Vince. Launches E-Commerce Site
Luxury, Contemporary Fashion Now Available at Vince.com New York, N.Y. – September 26, 2008 – Contemporary fashion brand, Vince, launched an e-commerce site Vince.com today. Founded by Rea Laccone and Christopher LaPolice, Vince is known for its luxe staples that reflect a modern, sophisticated lifestyle, using the finest fabrics, quality construction and attention to detail without compromising wearability. As part of its direct-to-consumer...
Posted 09/29/2008
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/ Press Release
Demandware Powers Stylish New eCommerce Site for Barneys New York
Luxury Apparel Retailer Goes Live on the Demandware eCommerce Platform WOBURN, Mass. – September 8, 2008 – Demandware, developer of the only enterprise-class, on-demand ecommerce platform, today announced that luxury retailer Barneys New York is now live on the Demandware eCommerce Platform. Its flexible on-demand platform will enable Barneys to scale as needed across key holiday seasons and handle complex transactions, while providing the luxury...
Posted 09/08/2008
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