/ Marketing

Online games are far from a game for IAC/InterActive

IAC, a stakeholder in online games developer GarageGames.com, is launching InstantAction.com, a web-based video game network.

Posted 09/18/2007Kurt PetersPost a comment

/ E-Retailers

Online sales are a bright spot in a disappointing quarter at IAC

Retail revenue at IAC is up just 1%, and operating income in the segment plunged 37%. Online sales, however, grew at a double digit rate.

Posted 07/31/2007Kurt PetersPost a comment

/ E-Retailers

IAC/Interactive appoints a new president

Doug Lebda is the next president and chief operating officer of IAC/Interactive. He will be in charge of most daily senior management responsibilities and report directly to CEO Barry Diller.

Posted 12/19/2005Paul DemeryPost a comment

How IAC/InterActive`s Barry Diller sees the future

Retailers should be concerned with keeping the Internet open and not pour all of their ad dollars into search engine marketing and social networking, IAC/InterActiveCorp CEO Barry Diller said at Shop.org.

Posted 09/15/2005Mark BrohanPost a comment

InterActive splits into two companies; one, retail; the other, travel

IAC/InterActiveCorp will split into two publicly traded companies, keeping some operations under the IAC name and placing others under the Expedia brand. Expedia led the travel category online in unique visitors in November, reports comScore Networks.

Posted 12/21/2004Kurt PetersPost a comment

Shoebuy.com thinks inside the box to keep growing online

To cast a wider net across the web, e-retailers are looking more to traditional offline ad venues to pull in broader audiences. Shoebuy.com is running a multi-million-dollar TV ad campaign, the first national TV splash by the unit of IAC/InterActiveCorp. IAC sister unit HSN.com, meanwhile, is has relaunched its site with a new emphasis on HSN’s TV programming content.

Posted 08/30/2007Internet RetailerPost a comment