All Results
Advertisement
Advertisement
Advertisement
Advertisement
Advertisement
Advertisement
1 - 10 of 56 Results
-
/ Technology
Mobile analytics and targeting vendor secures $5 million in funding
Apsalar will use the investment to expand its staff and product line.
Posted 09/14/2011Bill SiwickiPost a comment
-
/ Technology
Another privacy bill is introduced in Congress
A day after a privacy bill arrives in the Senate, one arrives in the House.
Posted 04/14/2011Allison EnrightPost a comment
-
/ Marketing
Online consumers favor a ‘Do Not Track’ policy
A Gallup poll finds 67% of U.S. Internet users oppose behavioral targeting of web ads.
Posted 12/29/2010Paul DemeryPost a comment
-
/ Marketing
Display ad-serving technology balances personalization and privacy
Dotomi technology skips cross-site tracking, looking deep into merchants` own data to personalize ads.
Posted 11/19/2009Paul DemeryPost a comment
Related Searches:Dotomi
-
/ Marketing
Maxymiser hires former head of Touch Clarity as its new CEO
With more than 60 U.K. clients, content optimization technology vendor Maxymiser looks to Tim Brown to accelerate growth.
Posted 06/08/2009Katie DeatschPost a comment
-
/ Technology
Online research can lead to quick buying decisions, study says
Among shoppers who buy something online or offline after conducting online research, 49% buy within three days, JupiterResearch says in a new report.
Posted 05/15/2009Katie DeatschPost a comment
Related Searches:Gap Revenue
-
/ Technology
Be it branding or direct marketing most web advertisers use ad networks
Collective Media’s survey finds 96% of marketers and ad agencies surveyed use ad networks to place display ads.
Posted 05/12/2009Katie DeatschPost a comment
-
/ CONTENT_ROOT
First quarter revenue falls for ValueClick, but not as much as expected
Q1 wasn’t pretty for online marketing firm ValueClick, but it wasn’t as bad as projected. Q1 revenue fell 20% to $135.04 million from $169.12 million a year earlier. Last quarter the company forecast Q1 revenue between $126 million and $132 million.
Posted 05/06/2009Katie DeatschPost a comment
-
/ Technology
24% of online marketers use behavioral targeting, up 50% from a year ago
Nearly a quarter of online marketers serve up ads based on consumers’ web behavior–but many aren’t getting all they could out of ad-targeting capabilities that are available, a new study finds.
Posted 05/04/2009Katie DeatschPost a comment
-
/ Technology
Google’s DoubleClick will offer online banner ads that can close sales
DoubleClick, which provides online ad-serving technology to ad agencies and web site publishers, announced today a deal with Adgregate Markets to embed e-commerce functionality in web banner ads.
Posted 04/07/2009Katie DeatschPost a comment
Advertisement
Advertisement
