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  • / Marketing

    Performance Bike ups the performance of its web site

    Performance Bike refocused its site on content and education. “It’s a very visual experience now,” says CEO Jim Thompson. “It’s art and imagery.” The site also includes how-to videos that Performance Bicycle hopes will direct shoppers to buy products.

    Posted 06/12/2009Katie DeatschPost a comment

    Performance Bike refocused its site on content and education. “It’s a very visual experience now,” says CEO Jim Thompson. “It’s art and imagery.” The site also includes how-to videos that Performance Bicycle hopes will direct shoppers to buy products.

    Related Searches:Websphere Commerce

  • Specialized Bicycles rides web analytics to help drive traffic to stores

    Specialized Bicycles markets directly to consumers mostly through Specialized.com, but sells bicycles only through its retail store partners. So it uses web analytics to assure that online content drives visitors to its store locator.

    Posted 07/21/2005Kurt PetersPost a comment

    Specialized Bicycles markets directly to consumers mostly through Specialized.com, but sells bicycles only through its retail store partners. So it uses web analytics to assure that online content drives visitors to its store locator.

  • / Technology

    Trek Bicycles opens online store on its site

    Trek Bicycle, a retailer of bicycles and biking accessories, has launched an online store to coincide with Lance Armstrong’s final appearance in this month’s Tour de France.

    Posted 07/08/2005Kurt PetersPost a comment

    Trek Bicycle, a retailer of bicycles and biking accessories, has launched an online store to coincide with Lance Armstrong’s final appearance in this month’s Tour de France.

  • / Press Release

    Tealeaf and Trek Bikes Gear Up To Deliver Ultimate Online B2B Dealer Experience

    Trek Selects Tealeaf to Deliver Top-Notch Customer Service to Over 1,800 Dealers San Francisco, CA, April 16, 2007 - Tealeaf™, the leader in online Customer Experience Management (CEM), today announced that Trek Bicycle Corporation is using Tealeaf cxImpact to deliver the highest-quality experience for the hundreds of dealers who order bikes and associated accessories each year through its business-to-business website. Trek selected cxImpact to...

    Posted 04/17/2007

    Trek Selects Tealeaf to Deliver Top-Notch Customer Service to Over 1,800 Dealers San Francisco, CA, April 16, 2007 - Tealeaf™, the leader in online Customer Experience Management (CEM), today announced that Trek Bicycle Corporation is using Tealeaf cxImpact to deliver the highest-quality…

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