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/ Technology

Consumers `clipped` 92% more coupons from the web last year, study says

And redemption of online coupons was up 360% last year, according to coupon transaction processor Inmar. Total coupon use increased last year for the first time in 17 years, the company says, and 1.5% of coupons redeemed came from the web.

Posted 01/26/2010Zak StamborPost a comment

And redemption of online coupons was up 360% last year, according to coupon transaction processor Inmar. Total coupon use increased last year for the first time in 17 years, the company says, and 1.5% of coupons redeemed came from the web.

/ Technology

U.K. discount voucher site sees traffic rise 210% over last year

U.K. online coupon service MyVoucherCodes.co.uk had more than 900,000 people log on today between 8 a.m. and 1 p.m., a 210% jump from the same day a year ago.

Posted 12/18/2009Zak StamborPost a comment

U.K. online coupon service MyVoucherCodes.co.uk had more than 900,000 people log on today between 8 a.m. and 1 p.m., a 210% jump from the same day a year ago.

/ Technology

CouponCabin settles its lawsuit against rival online service Coupon Chief

Online coupon service CouponCabin Inc. says it has settled its lawsuit against Coupon Chief. CouponCabin had accused the rival online service of violating CouponCabin’s trademarks.

Posted 10/23/2009Katie DeatschPost a comment

Online coupon service CouponCabin Inc. says it has settled its lawsuit against Coupon Chief. CouponCabin had accused the rival online service of violating CouponCabin’s trademarks.

/ Technology

Parents may not buy school supplies online—but many will nab coupons there

Mom and dad don’t plan to buy back-to-school supplies and gear online—but most will look there for promotion codes and coupons before hitting the stores, according to a survey from online consumer savings site CoolSavings.com.

Posted 08/14/2009Katie DeatschPost a comment

Mom and dad don’t plan to buy back-to-school supplies and gear online—but most will look there for promotion codes and coupons before hitting the stores, according to a survey from online consumer savings site CoolSavings.com.

/ Technology

Web coupon printers are younger and richer than newspaper coupon clippers

Online coupon printers are younger, have larger households and are wealthier and better educated than the general population and newspaper coupon clippers, according to a study from Simmons/Experian Research and Coupons Inc.

Posted 08/01/2008Don DavisPost a comment

Online coupon printers are younger, have larger households and are wealthier and better educated than the general population and newspaper coupon clippers, according to a study from Simmons/Experian Research and Coupons Inc.

/ Marketing

Local.com gets $8 million in financing

Local.com Corp., which provides technology and services for helping retailers advertise and consumers search for locally available products, has received $8 million in financing from Hearst Interactive Media and Greenway Capital.

Posted 03/02/2007Kurt PetersPost a comment

Local.com Corp., which provides technology and services for helping retailers advertise and consumers search for locally available products, has received $8 million in financing from Hearst Interactive Media and Greenway Capital.

/ Technology

Coupon program goes contextual to drive web-to-store sales

Google and others serve up contextual ads online that put the ability to buy products just a click away from relevant online content. Now, Coupons Inc.’s new Concordance provides contextual online placement of printable coupons for offline redemption.

Posted 10/06/2005Mary WagnerPost a comment

Google and others serve up contextual ads online that put the ability to buy products just a click away from relevant online content. Now, Coupons Inc.’s new Concordance provides contextual online placement of printable coupons for offline redemption.

/ Technology

More than just a sales strategy, Internet coupons are market research tools

On the Internet, coupon discounts can bring in more than sales; they also deliver customer data. Targeting is a key to effective measurement, says Forrester.

Posted 03/16/2004Mary WagnerPost a comment

On the Internet, coupon discounts can bring in more than sales; they also deliver customer data. Targeting is a key to effective measurement, says Forrester.

Online coupons have a role--but not long term, says eBags

Users of online coupons represent 31% of sales at eBags, says president Jon Nordmark. “But 87% make only one purchase, and they have the lowest lifetime value of all customers,” he says.

Posted 10/01/2003Kurt PetersPost a comment

Users of online coupons represent 31% of sales at eBags, says president Jon Nordmark. “But 87% make only one purchase, and they have the lowest lifetime value of all customers,” he says.

/ Marketing

Coupons.com guarantees delivery of online coupons

Coupons.com is out to serve the 5-10% of consumers that can`t use coupons offered online because they have no way to print them. Its service is also being used in mall kiosks as an incentive to get shoppers` mailing addresses.

Posted 05/14/2003Paul DemeryPost a comment

Coupons.com is out to serve the 5-10% of consumers that can`t use coupons offered online because they have no way to print them. Its service is also being used in mall kiosks as an incentive to get shoppers` mailing addresses.

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