/ Marketing

Hallmark.com greets ongoing site upgrades

Hallmark.com has expanded its e-greetings card inventory to more than 1,100 different cards. A redesigned Hallmark e-commerce site also features upgrades to the customer loyalty program.

Posted 01/18/2006Mark BrohanPost a comment

/ Technology

E-commerce software provider BroadVision to be acquired by Vector Capital

BroadVision, provider of e-commerce systems, has agreed to be acquired by Vector Capital, a San Francisco-based private equity firm. Under the terms of the merger agreement, BroadVision stockholders will receive 84 cents per share.

Posted 07/26/2005Kurt PetersPost a comment

ATG, IBM lead with B2C e-commerce platforms, Forrester reports

As e-commerce platforms more commonly support multi-channel retailing environments, Art Technology Group and IBM lead the vendor community in overall functionality, Forrester Research says.

Posted 05/04/2005Paul DemeryPost a comment

/ Technology

Polo.com boosts online sales after switching technology platforms

Polo.com wanted a platform with stability, a 360-degree customer view and greater integration. It saved up to $3 million by moving to the shared platform of Chelsea Interactive vs. building it internally, Polo executives report.

Posted 12/13/2002Kurt PetersPost a comment

/ Technology

7-Eleven adds a cash payment to in-store web kiosks

Convenience store chain 7-Eleven is taking the next step in payment options on its Vcom kiosks by adding cash acceptance from consumers who want to buy on the web.

Posted 06/24/2002Kurt PetersPost a comment

/ Marketing

And now, pop-up ads in e-mails

Retail marketing customers are becoming more interested in inserting pop-up ads in e-mails because, based on pop-ups’ success on the web, they expect a higher response rate, reports EC solutions company BroadVision.

Posted 05/02/2002Kurt PetersPost a comment

/ Technology

Andersen Consulting and Broadvision Unite to Market Advanced B2B and B2C E-Commerce Solutions

With the goal of enhancing global e-commerce transactions, customer service and content management, Andersen Consulting (which will be renamed Accenture on Jan. 1), and BroadVision Inc. today announced they have formed a strategic alliance to market Andersen Consulting implementation services and BroadVision products in order for companies to build more effective interactions with their customers through the Internet. More than 40 clients...

Posted 01/19/2001Don DavisPost a comment

Blue Martini mixes merchandising with tech-head expertise

Blue Martini, an up-and-comer in the highly competitive e-commerce software arena, likes its R&D stirred, not shaken. Its go-slow approach to market research has paid off with distinctive merchandising features that drew the likes of Levi Strauss & Co., Gymboree Corp. and Men’s Warehouse to its client roster. “Most people build their software before understanding the market,” says founder Monte Zweben, former co-manager of NASA’s...

Posted 12/26/2000Don DavisPost a comment