/ Technology

Cars.com takes multiple routes to cut payment fraud

By taking a multifaceted approach including screening seller ads, delaying payment processing until three days after authorization, and educating consumers in a special safety blog, Cars.com has eliminated more than 98% of fraudulent orders, it says.

Posted 06/26/2008Paul DemeryPost a comment

/ Marketing

Cars.com to rev up marketing with Super Bowl advertising

Most web companies have bypassed Super Bowl ads in recent years, but Cars.com will kick off a national campaign in 2008 with a Fox spot during Super Bowl XLII.

Posted 10/09/2007Don DavisPost a comment

/ E-Retailers

Cars.com sets records in March, following its largest ever marketing effort

Chicago-based Cars.com reached record traffic levels in March with 9 million unique visitors and 15 million total visits. March’s visits were 17% higher than February’s. The company launched a $110 million marketing campaign in February.

Posted 04/06/2007Kurt PetersPost a comment

/ Technology

Search the newspapers, ask your brother-in-law – or go online

Online research is now equally as or more popular than traditional methods such as checking newspapers or asking friends for advice when purchasing a car, a Keynote study shows. 58% of consumers surveyed say they prefer to research cars online.

Posted 03/23/2005Mary WagnerPost a comment

With a broad fall campaign, Cars.com speeds onto the airwaves

Cars.com, an online automotive advertising site, joins the ranks of AutoTrader.com and others hitting the TV airwaves this fall with new advertising campaigns. Cars.com will sponsor nearly 2,000 spots on cable TV networks from September through December.

Posted 09/15/2004Kurt PetersPost a comment

/ Focus on Mobile Commerce

A disappointing mobile commerce event

Three speakers, though, provided practical information.

Posted 02/02/2011Bill Siwicki1 comments

/ Press Release

Cars.com Launches New Auto Show Mobile App

The app provides news on new car introductions, must-see vehicles and vehicle photos and videos for the major 2012-2013 auto shows.

Posted 11/29/2012