GM goes the outsource route for dealers’ web sites

General Motors has entered into an outsourcing arrangement with The Cobalt Group, an automotive retailing research, applications development and dealer web services company, to provide dealers with new web-based sales and marketing services.

Posted 08/06/2004Kurt PetersPost a comment

/ Technology

ChevyMall and PontiacMall re-start their e-commerce engines

ChevyMall.com and PontiacMall.com have re-launched to coordinate their brand and imagery more closely with the main Chevrolet and Pontiac web sites. They are powered by Muiltimedia Live’s MarketLive Express e-commerce platform.

Posted 01/08/2003Kurt PetersPost a comment

Small-town Chevy dealer revs up accessories sales with a web site

A small-town Chevrolet dealer’s formula for growth on the web: Start with known local-store demand for auto accessories, add a great web address good not just for Chevy but all GM accessories, and launch the site on a platform that can scale up for growth.

Posted 02/28/2005Internet RetailerPost a comment

/ Press Release

Autotropolis.com Launches Performance Based SEM Product

TAMPA, Fla., June 26, 2007 -- Autotropolis.com, an industry leader in new car referral generation, is seeing huge success stories from dealerships on board with their new Search Engine Marketing product: SEM Referral Accelerator. Tom Moore Chevrolet had and increase of 47% in comparison from May 2006 to this year. This was the largest increase in their zone. In their first month, Tom Moore Chevrolet of Tampa, FL, thru their own SEM Dealer...

Posted 07/06/2007