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/ Marketing
Pretty helpful
Step into the aura of Clinique.com and the presentation of beauty products amid a high level of customer service is hard to miss—the online version of walking into a luxury store and getting a friendly hello from a greeter at the cosmetics counter.
Posted 11/30/2011Paul DemeryPost a comment
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/ Marketing
When it comes to social commerce, GameStop is tops, according to a new index
8thBridge shows how well online retailers reach consumers via social media.
Posted 09/09/2011Zak StamborPost a comment
Related Searches:Sephora | Fragrancenet | Eastbay
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/ E-Retailers
Estée Lauder focuses on international e-commerce
The retailer expects online sales to climb by double digits for the foreseeable future.
Posted 09/01/2010Zak StamborPost a comment
Related Searches:Estee Lauder | Estee Lauder E Commerce
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/ E-Retailers
Estée Lauder promotes Jane Lauder to lead Origins
She will oversee the brand’s overall strategic direction.
Posted 07/12/2010Zak StamborPost a comment
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/ Technology
Estee Lauder bids adieu to Gloss.com
After six years of operating Gloss.com as a stand-alone e-commerce site, Estee Lauder will close Gloss.com by June 30. The site was originally launched as a partnership between Estee Lauder and such consumer brand manufacturers as Chanel and Clarins.
Posted 06/27/2007Bill BriggsPost a comment
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/ Technology
Estee Lauder’s online strategy to please all of its stakeholders
Estee Lauder tries to meet the needs of product managers, customers and retail outlets with its web strategy.
Posted 08/02/2001Kurt PetersPost a comment
Related Searches:Estee Lauder Marketing Strategy | Estee Lauder
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Estee Lauder will re-launch Gloss.com—with competing brands
The Estee Lauder Cos. will re-launch gloss.com, the fashion and makeup site, in September and will feature competing brands Chanel and Clarins, in addition to the Estee Lauder brands.
Posted 05/21/2001Kurt PetersPost a comment
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