/ Marketing

Casual Male builds a beachhead in Europe with launch of 12 e-commerce sites

The retailer of apparel for big men plans to use the e-commerce sites to gather information about what Europeans buy, in advance of a major push to build stores in the region. Meanwhile, it is working to integrate its store and direct systems in the U.S.

Posted 09/30/2008Katie DeatschPost a comment

Studying more than customs

As consumers move from the mall sales to the web, Anthropologie.com does a fine job of offering great sales on its merchandise. And while other, larger retailers and manufacturers may be unloading out of season or unsold items on retail exchanges, Anthropologie is possibly a step ahead by using its existing web site and interest from its customers to keep its warehouse space free for incoming items. Anthropologie.com, a privately held retailer...

Posted 12/26/2000Don DavisPost a comment