Close
Previous Next

Communication

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

1 - 10 of 925 Results

  • / Marketing

    MyBuys gets personal with display ads

    MyBuys has long delivered personalized product recommendations on e-retail sites. Now it’s looking to deliver personalized ads across the web, taking advantage of its acquisition this week of ad platfrom Veruta.

    Posted 05/27/2010Katie EvansPost a comment

    MyBuys has long delivered personalized product recommendations on e-retail sites. Now it’s looking to deliver personalized ads across the web, taking advantage of its acquisition this week of ad platfrom Veruta.

    Related Content:Remarketing

  • / Marketing

    New service promises to deliver the marketing videos into e-mail inboxes

    With a new video e-mail offering from Return Path and Liveclicker, a marketer’s video begins to engage a recipient as soon as she opens the e-mail. No extra clicks to fire up the video are required, the companies say.

    Posted 05/13/2010Paul DemeryPost a comment

    With a new video e-mail offering from Return Path and Liveclicker, a marketer’s video begins to engage a recipient as soon as she opens the e-mail. No extra clicks to fire up the video are required, the companies say.
  • / Technology

    Retailers use live chat to solve consumer problems and close sales

    Retailers offering live chat are becoming more sophisticated about using web site pop-up windows to invite consumers to use the communication service, says Ross Haskell, director of marketing for Bold Software, which sells live chat technology.

    Posted 05/11/2010Internet RetailerPost a comment

    Retailers offering live chat are becoming more sophisticated about using web site pop-up windows to invite consumers to use the communication service, says Ross Haskell, director of marketing for Bold Software, which sells live chat technology.
  • / Technology

    Retailers use live chat to solve consumer problems and close sales

    Retailers offering live chat are becoming more sophisticated about using web site pop-up windows to invite consumers to use the communication service, says Ross Haskell, director of marketing for Bold Software, which sells live chat technology.

    Posted 05/11/2010Internet RetailerPost a comment

    Retailers offering live chat are becoming more sophisticated about using web site pop-up windows to invite consumers to use the communication service, says Ross Haskell, director of marketing for Bold Software, which sells live chat technology.
  • / Technology

    The FCC pushes forward a new approach to Net Neutrality

    The Federal Communications Commission yesterday proposed a new policy intended to protect “net neutrality,” preventing Internet bandwidth providers from favoring certain data transmissions, without imposing “regulatory overreach” that could stifle investment by telecommunications companies in the Internet’s infrastructure. E-commerce companies generally favor the net neutrality stance because they want consumers to be able to access video and other content on their sites without restrictions.

    Posted 05/06/2010Paul DemeryPost a comment

    The Federal Communications Commission yesterday proposed a new policy intended to protect “net neutrality,” preventing Internet bandwidth providers from favoring certain data transmissions, without imposing “regulatory overreach” that could stifle investment by telecommunications companies…
  • / E-Retailers

    Clix Marketing finds that paid search requires careful tactical planning

    Exterior Accents, a retailer of garden and yard décor, faced a difficult challenge with paid search advertising: how to gain a maximum number of sales while controlling return on ad spend at very high levels. It turned to paid search online marketing firm Clix Marketing LLC for help, and the firm used a variety of tactics to meet Exterior Accents’ goals, says David Szetela, CEO and founder of Clix Marketing.

    Posted 05/04/2010Internet RetailerPost a comment

    Exterior Accents, a retailer of garden and yard décor, faced a difficult challenge with paid search advertising: how to gain a maximum number of sales while controlling return on ad spend at very high levels. It turned to paid search online marketing firm Clix Marketing LLC for help, and the firm…
  • / Technology

    New personalization technology shines for Sun & Ski

    Because most of its customers shop its web site only two or three times a year, Sun & Ski uses personalization technology based on the viewing patterns of all of its visitors. In the past year, the technology has boosted conversion rates by nearly half.

    Posted 04/15/2010Katie EvansPost a comment

    Because most of its customers shop its web site only two or three times a year, Sun & Ski uses personalization technology based on the viewing patterns of all of its visitors. In the past year, the technology has boosted conversion rates by nearly half.
  • / Technology

    Online ad spending rebounds to set a record in the fourth quarter

    2009 online ad revenue of $22.7 billion declined 3.4% from 2008’s $23.5 billion, says the 2009 IAB Internet Advertising Revenue Report. But advertisers spent a record $6.3 billion online in the fourth quarter of 2009, a 2.6% increase year over year.

    Posted 04/08/2010Zak StamborPost a comment

    2009 online ad revenue of $22.7 billion declined 3.4% from 2008’s $23.5 billion, says the 2009 IAB Internet Advertising Revenue Report. But advertisers spent a record $6.3 billion online in the fourth quarter of 2009, a 2.6% increase year over year.
  • / Technology

    Online service lets consumers build a card full of admission passes

    Smart Destinations has launched a service that lets sightseers build a customized card online that they can present for admission to museums, tours, and attractions.

    Posted 04/08/2010Katie EvansPost a comment

    Smart Destinations has launched a service that lets sightseers build a customized card online that they can present for admission to museums, tours, and attractions.
  • / Press Release

    Bridgestone Golf, Inc. and WebsiteAlive Team Up To Offer Live Chat

    HOUSTON – April 6, 2010 – Nothing is more important than to always be available to your customers. And no one does it better than Bridgestone Golf, Inc. As part of its ongoing worldwide customer relations efforts, Bridgestone Golf added WebsiteAlive’s Alive Chat software to its website, it was announced today. According to a Bridgestone Golf representative, "WebsiteAlive has provided an excellent tool for Bridgestone Golf to reach our consumers...

    Posted 04/07/2010

    HOUSTON – April 6, 2010 – Nothing is more important than to always be available to your customers. And no one does it better than Bridgestone Golf, Inc. As part of its ongoing worldwide customer relations efforts, Bridgestone Golf added WebsiteAlive’s Alive Chat software to its website, it…

Advertisement

Advertisement