/ Technology

The Super Bowl’s social ‘buzz’ scores higher this year

Online social network mentions of the game’s ads increase 24%, Zeta Interactive says.

Posted 02/06/2012Paul DemeryPost a comment

Related Searches:Skechers

/ Marketing

Super Bowl ads go for the long (viral) runs

Advertisers hope YouTube and other social media will keep their Super Bowl ads alive.

Posted 02/03/2012Paul Demery1 comments

/ E-Retailers

Former Ice.com executive will manage e-commerce for an e-retail startup

Pinny Gniwisch will be executive vice president of marketing at Sabi.

Posted 02/02/2012Don DavisPost a comment

Related Searches:Hot 100

/ E-Retailers

Engaging consumer brand sites spark purchases in stores

A comScore study details what content can make those sites appealing to shoppers.

Posted 01/30/2012Thad RueterPost a comment

/ Marketing

Cosmetics brand adds a commerce-enabled Facebook store

Nyx Cosmetics’ Facebook store will offer sales promotions exclusive to Facebook users.

Posted 01/03/2012Allison EnrightPost a comment

Related Searches:Ulta | Cosmetics Online Sales

/ E-Retailers

New and nimble tops older and slower

Merchants in the Internet Retailer Second 500 Guide grew faster overall than other retailers.

Posted 07/28/2011Mark BrohanPost a comment

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/ E-Retailers

Alice.com in Europe-land

The selling platform for consumer goods manufacturers has acquired a Spanish marketplace.

Posted 07/13/2011Mark BrohanPost a comment

Related Searches:L'oreal

/ E-Retailers

Top 500 brand manufacturers leave plenty of room to grow online

Many manufacturers aren’t living up to their full web potential, say retail industry experts.

Posted 05/04/2011Mark BrohanPost a comment

Related Searches:Under Armour | Burberry | Fossil

/ E-Retailers

Web-only merchants lead so far among Top 500 merchant categories

Combined sales increased year over year 34.9%.

Posted 03/04/2011Mark BrohanPost a comment

/ Marketing

Vintage Tub & Bath gets its feet wet in bar code scanning

The retailer and manufacturer will begin using bar codes to help educate consumers.

Posted 03/02/2011Katie DeatschPost a comment

Related Searches:Vintage Tub And Bath