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  • Run faster, jump higher, be cooler

    When you’re a company known for basic canvas sneakers, it’s hard to cultivate an image of coolness. But Keds Inc. is hoping to pull off an image change with a micro-website featuring actress Mischa Barton, star of the Fox TV series “The OC” and the epitome of cool for many young women.

    Posted 09/01/2005Internet RetailerPost a comment

    When you’re a company known for basic canvas sneakers, it’s hard to cultivate an image of coolness. But Keds Inc. is hoping to pull off an image change with a micro-website featuring actress Mischa Barton, star of the Fox TV series “The OC” and the epitome of cool for many young women.
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