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/ Marketing
Facebook sharpens its ad targeting tools
The social network will let marketers target shoppers based on their offline behavior.
Posted 04/10/2013Zak StamborPost a comment
Related Searches:Zak Stambor | Forrester | Target Corp
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/ Marketing
Facebook amps up its ad arsenal
The social network plans to buy Microsoft Corp.’s Atlas Advertiser Suite.
Posted 02/28/2013Zak StamborPost a comment
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/ Marketing
Facebook enhances an ad-targeting tool
Retailers can draw on external data to reach more specific consumer segments.
Posted 02/27/2013Amy DustoPost a comment
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