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1 - 10 of 102 Results

  • / Technology

    GSI’s e-Dialog acquires database marketing firm MBS for $22.5 million

    E-Dialog, the marketing services division of e-commerce technology and services provider GSI Commerce Inc., has acquired database marketing services firm MBS from World Marketing Inc. for $22.5 million, the companies report.

    Posted 05/10/2010Internet RetailerPost a comment

    E-Dialog, the marketing services division of e-commerce technology and services provider GSI Commerce Inc., has acquired database marketing services firm MBS from World Marketing Inc. for $22.5 million, the companies report.

    Related Content:Tiffany E Commerce

  • / Press Release

    Silverpop Launches Next-Generation Digital Marketing Platform

    Silverpop’s Engage 8 powers sophisticated email marketing automation and lead management tools ATLANTA, April 6, 2010-Silverpop® today announced the launch of a new digital marketing platform that combines sophisticated email marketing tools with its top-ranked marketing automation and lead management applications. Silverpop Engage is now uniquely able to provide both B2C and B2B marketers the sophisticated on-demand solutions previously...

    Posted 04/06/2010

    Silverpop’s Engage 8 powers sophisticated email marketing automation and lead management tools ATLANTA, April 6, 2010-Silverpop® today announced the launch of a new digital marketing platform that combines sophisticated email marketing tools with its top-ranked marketing automation and lead…
  • / Press Release

    Silverpop and ClickTale Provide Clients with New Insights into Customer Behavior

    Customers can improve ROI by optimizing Web site performance, improving visibility and increasing conversions ATLANTA, Feb. 25, 2010-Silverpop®, the world’s only provider of both email marketing and marketing automation solutions specifically tailored to the unique needs of B2C and B2B marketers, has partnered with ClickTale, the industry leader in Customer Experience Analytics, to help customers more effectively track consumers’ online behavior...

    Posted 03/01/2010

    Customers can improve ROI by optimizing Web site performance, improving visibility and increasing conversions ATLANTA, Feb. 25, 2010-Silverpop®, the world’s only provider of both email marketing and marketing automation solutions specifically tailored to the unique needs of B2C and B2B marketers,…
  • / Press Release

    Get Closer to Your Customers this Holiday Season: ClearSaleing Launches Customer Behavior Module with Complete Purchase...

    Columbus, OH -- September 29, 2009 - This holiday season, consumer wallets will be tighter and competition for online purchases the toughest in history. How can an online retailer do the best job of closing sales? The answer is simple: by better understanding their customers through strategic behavioral data and analysis. ClearSaleing, a technology and thought leader in attribution management and advertising analytics, today announced the release...

    Posted 09/30/2009

    Columbus, OH -- September 29, 2009 - This holiday season, consumer wallets will be tighter and competition for online purchases the toughest in history. How can an online retailer do the best job of closing sales? The answer is simple: by better understanding their customers through strategic…
  • / Marketing

    Fabric.com sews up sales with personalized e-mail campaigns

    Fabric.com has increased conversions from e-mails by 43% as well as doubled e-mail open and click-through rates by using a more personalized e-mail marketing program, according to the company.

    Posted 07/21/2009Katie EvansPost a comment

    Fabric.com has increased conversions from e-mails by 43% as well as doubled e-mail open and click-through rates by using a more personalized e-mail marketing program, according to the company.
  • / Press Release

    Merkle Selected By Urban Outfitters, Inc.

    Database Marketing Agency to Manage Data, Analytics and Strategy for National Specialty Retailer Columbia, Md. – July 20, 2009 – Merkle ( www.merkleinc.com), one of the nation’s largest and fastest growing database marketing agencies, today announced its selection by Urban Outfitters, Inc. With the contract, Merkle will be supporting the Urban Outfitters, Anthropologie and Free People brands by providing strategy, analytics, data-driven insight...

    Posted 07/21/2009

    Database Marketing Agency to Manage Data, Analytics and Strategy for National Specialty Retailer Columbia, Md. – July 20, 2009 – Merkle ( www.merkleinc.com), one of the nation’s largest and fastest growing database marketing agencies, today announced its selection by Urban Outfitters, Inc.…
  • / Press Release

    eBureau Announces eMonitor, a Web-based Lead Quality Monitoring Tool for Online Marketers

    Leader in Predictive Analytics Offers Performance Marketers the Ability to Discern the Quality of New Lead Sources in Real-Time ST. CLOUD, Minn. - July 14, 2009 - eBureau, a leading provider of predictive scoring and information services, today introduced eMonitor, a powerful new browser-based reporting tool that monitors consumer sales lead quality in real-time, helping online marketers more effectively manage multiple campaigns and lead...

    Posted 07/16/2009

    Leader in Predictive Analytics Offers Performance Marketers the Ability to Discern the Quality of New Lead Sources in Real-Time ST. CLOUD, Minn. - July 14, 2009 - eBureau, a leading provider of predictive scoring and information services, today introduced eMonitor, a powerful new browser-based…
  • / Technology

    CognitiveData and CMS Direct plan to merge database marketing services

    CognitiveData, a unit of Merkle Inc. that provides data accuracy technology, will acquire CMS Direct, a provider of database marketing applications, Merkle reports.

    Posted 07/13/2009Katie EvansPost a comment

    CognitiveData, a unit of Merkle Inc. that provides data accuracy technology, will acquire CMS Direct, a provider of database marketing applications, Merkle reports.
  • / Press Release

    Marketers Can Now Reach New Movers Using Anchor’s New Mover/New Connects Data At Affordable Prices!

    Identifying new movers is an important marketing tool in establishing long-term relationships with new customers as they move into a new neighborhood. To help marketers reach this highly desired demographic, Anchor Computer is pleased to introduce one of the most current, accurate and comprehensive New Mover/New Connects data feed available today. Farmingdale, NY June 25, 2009 – New movers are highly motivated buyers and spend more on...

    Posted 07/07/2009

    Identifying new movers is an important marketing tool in establishing long-term relationships with new customers as they move into a new neighborhood. To help marketers reach this highly desired demographic, Anchor Computer is pleased to introduce one of the most current, accurate and comprehensive…
  • / Press Release

    Alterian and Merkle Partner to Bring Retail Marketers Back to Analytics

    Alterian’s analytical platform aids Merkle’s end-to-end solution to leverage and operationalize retail data CHICAGO – April 6, 2009 – Alterian (LSE:ALN), the leading international integrated marketing platform provider, today announced that Merkle, one of the nation’s largest and fastest growing database marketing agencies, has incorporated Alterian’s analytically-led platform into its to its portfolio of technology solutions focused on the...

    Posted 04/14/2009

    Alterian’s analytical platform aids Merkle’s end-to-end solution to leverage and operationalize retail data CHICAGO – April 6, 2009 – Alterian (LSE:ALN), the leading international integrated marketing platform provider, today announced that Merkle, one of the nation’s largest and fastest…

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