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/ Technology
IRWD 2012: Managing product data to support cross-channel content
A product data system helps retailer Meijer provide consistent descriptions online and in stores.
Posted 02/15/2012Paul DemeryPost a comment
Related Searches:Meijer | Cross-channel
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/ Technology
How cybercriminals get through the back and front doors
From spear phishing to SQL injection, hackers are finding many ways to steal data.
Posted 11/10/2011Paul DemeryPost a comment
Related Searches:Ddos | Data Breach | Cloud Computing
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/ Technology
Omniture hires a new sales chief for Omniture Insight product
Web analytics provider Omniture has hired Alan Gurock as vice president of sales for the Omniture Insight product. Gurock joins Omniture from Business Objects.
Posted 08/31/2009Katie DeatschPost a comment
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/ Technology
REI combines 20 sources of customer information into one data warehouse
Recreational Equipment Inc. is in the final stages of a three-year project to combine information collected in stores, online and through contact centers and tour operations into one database. The result is marketing “nirvana,” says an REI manager.
Posted 03/18/2008Katie DeatschPost a comment
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/ Technology
Former Stride Rite e-commerce exec joins analytics firm Compete
Web analytics firm Compete Inc. has hired Gregg Poulin as general manager of Compete.com. Poulin comes from Stride Rite Corp. where has was director of e-commerce and focused on developing Keds.com.
Posted 11/12/2007Don DavisPost a comment
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/ Technology
How Guitar Center checks profitability with web-based business intelligence
When Guitar Center offers customers extended warranties along with products, its web-based business intelligence system pulls and analyzes data from several applications to determine if the deals will positively impact sales and profit margins.
Posted 05/11/2007Kurt PetersPost a comment
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/ Technology
LivePerson “click-to-call” feature calls on analytics for cross-selling
With built-in web site analytics, the new Timpani Voice “click-to-call” application from LivePerson Inc. enables call center agents to view real-time data on a shopper’s clickstream behavior to improve service and selling efforts, LivePerson says.
Posted 09/28/2006Paul DemeryPost a comment
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/ Technology
Web retailers may prefer hosted analytics over time
More web merchants are likely to shift their web analytics program from installed software to an ASP model, says Jupiter Research. The reasons: ease of deployment and lower operating costs.
Posted 05/18/2006Paul DemeryPost a comment
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/ Technology
Metro Group deploys web-based retail analysis for 2,500 employees
Metro Group, an international retailer based in Germany, is using a web-enabled business intelligence system from MicroStrategy to let 2,500 employees access analytical data on merchandising, marketing and other operations.
Posted 10/26/2004Paul DemeryPost a comment
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/ Technology
Users find value in competitive market for web analytics tools, study says
In a competitive market of 50 vendors of web site analytics tools, users report getting high value out of products often purchased at steep discounts, Forrester Research says.
Posted 07/30/2004Kurt PetersPost a comment
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