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Dave Gusick

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  • How Boot Barn uses Facebook to build a national brand

    / Marketing

    How Boot Barn uses Facebook to build a national brand

    The regional Western wear retail chain is expanding nationally by opening stores and buying competitors. Boot Barn, which has the fastest-growing Facebook fan base in the new Social Media 500, uses the social network as the primary vehicle for introducing itself in new regions.

    Posted 01/09/2014Stefany ZarobanPost a comment

    The regional Western wear retail chain is expanding nationally by opening stores and buying competitors. Boot Barn, which has the fastest-growing Facebook fan base in the new Social Media 500, uses the social network as the primary vehicle for introducing itself in new regions.

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