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1 - 6 of 6 Results

  • Got an Android app? Not indexed? Uh oh.

    / Mobile Commerce

    Got an Android app? Not indexed? Uh oh.

    Google makes it official: If retailer A has properly coded its Android app's pages and retailer B has not, retailer A ranks higher than retailer B in search listings. A mobile search guru offers tips on complying and winning.

    Posted 02/27/2015Bill SiwickiPost a comment

    Google makes it official: If retailer A has properly coded its Android app's pages and retailer B has not, retailer A ranks higher than retailer B in search listings. A mobile search guru offers tips on complying and winning.

    Related Content:Seo

  • / Mobile Commerce

    Mobile SEO and app deep-linking: keys to m-commerce in 2015

    Ranking high in mobile search results will be more crucial because of new Google and Bing policies. And taking shoppers directly into apps is a key way to boost results from mobile marketing.

    Posted 12/18/2014Brian KlaisPost a comment

    Ranking high in mobile search results will be more crucial because of new Google and Bing policies. And taking shoppers directly into apps is a key way to boost results from mobile marketing.
  • / Mobile Commerce

    Six mobile tips for the holidays

    Mobile apps, location-based beacons and deep links are some of the tools at a retailer's disposal that can boost sales this holiday season.

    Posted 10/14/2014Shawn AguilarPost a comment

    Mobile apps, location-based beacons and deep links are some of the tools at a retailer's disposal that can boost sales this holiday season.
  • A crucial mobile tactic to deploy before the holiday code freeze

    / Mobile Commerce

    A crucial mobile tactic to deploy before the holiday code freeze

    More than 90% of retailers do not deep link customers into social apps most consumers have on their phones, leading customers instead to a mobile web sign-in page, a social kiss of death, one expert says.

    Posted 09/25/2014Bill SiwickiPost a comment

    More than 90% of retailers do not deep link customers into social apps most consumers have on their phones, leading customers instead to a mobile web sign-in page, a social kiss of death, one expert says.

    Related Content:Facebook

  • JackThreads proves deep linking e-mail to apps boosts sales

    / Mobile Commerce

    JackThreads proves deep linking e-mail to apps boosts sales

    Most top retailers with apps do not deep link e-mail and ads to their apps, and are missing sales as a result, a study shows. That’s not terribly surprising to the marketing chief at JackThreads, one of the most progressive retailers in mobile commerce.

    Posted 08/13/2014Bill SiwickiPost a comment

    Most top retailers with apps do not deep link e-mail and ads to their apps, and are missing sales as a result, a study shows. That’s not terribly surprising to the marketing chief at JackThreads, one of the most progressive retailers in mobile commerce.

    Related Content:Jackthreads

  • The missing link in mobile marketing

    / Mobile Commerce

    The missing link in mobile marketing

    It’s called deep linking, and it takes a shopper from an ad or e-mail directly into a retailer’s mobile app. However, most top online retailers lack this deep linking capability, according to data provided exclusively to Internet Retailer by Pure Oxygen Labs.

    Posted 07/24/2014Bill SiwickiPost a comment

    It’s called deep linking, and it takes a shopper from an ad or e-mail directly into a retailer’s mobile app. However, most top online retailers lack this deep linking capability, according to data provided exclusively to Internet Retailer by Pure Oxygen Labs.

    Related Content:Walmart

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