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Testing navigation and image display options pays off for Coolibar

The retailer will explain at Internet Retailer’s web design conference how testing improved sales.

Posted 12/16/2011Paul DemeryPost a comment

The retailer will explain at Internet Retailer’s web design conference how testing improved sales.

/ Technology

Consumers are getting more efficient in their web use

13% of Internet users now use search engines to find what they want, up from 7% last year. 65% use direct navigation, up from 50%, while use of web links drops to 21% from 43%, StatMarket reports.

Posted 03/12/2003Kurt PetersPost a comment

13% of Internet users now use search engines to find what they want, up from 7% last year. 65% use direct navigation, up from 50%, while use of web links drops to 21% from 43%, StatMarket reports.

Searches and links are falling as shoppers` navigation choices

A new survey from WebSideStory underscores the importance of web branding. Direct navigation to a site is the choice of 64% of web users, diminishing the impact of Internet searches and brand advertising.

Posted 02/06/2003Kurt PetersPost a comment

A new survey from WebSideStory underscores the importance of web branding. Direct navigation to a site is the choice of 64% of web users, diminishing the impact of Internet searches and brand advertising.

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