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/ Marketing
eCampus.com achieves a near-perfect e-mail delivery rate
It adds more text with images and stays away from certain characters in subject lines.
Posted 02/19/2013Bill SiwickiPost a comment
Related Searches:Bronto
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/ Marketing
eCampus.com ships nearly 200,000 textbooks in January
The retailer reported 400% growth in textbook rentals compared with January 2010.
Posted 03/03/2011Bill BriggsPost a comment
Related Searches:Textbooks
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/ Marketing
Google’s latest search change highlights the importance of unique site content
The search engine’s algorithm change could affect 12% of searches, Google says.
Posted 02/25/2011Thad RueterPost a comment
Related Searches:Strangeloop
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/ Marketing
Good site design is key to search engine optimization
Boosting organic search results requires clean site design.
Posted 02/15/2011Zak StamborPost a comment
Related Searches:Design
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/ Marketing
The spider is always right
Higher natural search rankings can come from better treatment of search crawlers.
Posted 11/02/2010Mark BrohanPost a comment
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/ E-Retailers
ECampus.com targets more textbook rentals
Less than a year after it began offering online textbook rentals, eCampus.com is expanding the program to include almost 400,000 titles.
Posted 06/23/2010Mark BrohanPost a comment
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