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Hudson`s Bay`s viral marketing success

Last holiday shopping season, 10% of the sales at Hudson`s Bay`s web site came from the United States, where Hudson`s Bay does not market and to where it does not ship product.

Posted 03/05/2001Kurt PetersPost a comment

Last holiday shopping season, 10% of the sales at Hudson`s Bay`s web site came from the United States, where Hudson`s Bay does not market and to where it does not ship product.

Hudson`s Bay will expand store-based web selling

Hudson`s Bay Co. is pleased with initial results of a test using web-enabled store systems to sell appliances at Zellers discount stores and will probably roll out the program to other Zellers

Posted 02/09/2001Internet RetailerPost a comment

Hudson`s Bay Co. is pleased with initial results of a test using web-enabled store systems to sell appliances at Zellers discount stores and will probably roll out the program to other Zellers

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