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1 - 10 of 35 Results
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/ Technology
Getting analytics to attribute sales to specific marketing channels
By using analytics to tie online sales to specific marketing channels that generated them, retailers can better see the value of each channel, such as often underutilized e-mail marketing, says John Squire, chief strategy officer of Coremetrics.
Posted 02/05/2009Paul DemeryPost a comment
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/ Technology
Following in Google’s footsteps, Coremetrics adds free e-commerce data
Google last month gave retailers that use its free Google Analytics technology access to benchmark data that summarizes the performance of many e-retailers. Now web analytics vendor Coremetrics is following suit.
Posted 04/11/2008Katie DeatschPost a comment
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/ Technology
Web analytics provider Coremetrics raises $60 million in new funding
London-based private equity firm 3i led this funding round, the fifth for Coremetrics, which has raised a total of $111 million. The company will use the money to expand sales and marketing efforts.
Posted 04/07/2008Katie DeatschPost a comment
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/ Technology
Coremetrics credits demand for digital marketing for 70% growth in 2007
A surge in demand for digital marketing solutions helped web analytics firm Coremetrics achieve 70% growth in new business in 2007, leading to a compound annual growth rate of 61% over the past five years, the company reports.
Posted 01/17/2008Paul DemeryPost a comment
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/ Technology
FootSmart`s cross-sells rise 147% as share of total online sales
Intelligent Offer automates cross-sell offers based on recorded visitor behavior for retailers including online and catalog merchant FootSmart. It’s one component of an enhanced tool set in Coremetrics’ new release.
Posted 09/28/2006Paul DemeryPost a comment
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Search marketing service drives big gains at Peet’s
Revenue at Peets.com grew 310% from search while cost per click dropped 38% after engaging Coremetrics Search Services. Search marketing is a new offering from Coremetrics.
Posted 06/20/2006Kurt PetersPost a comment
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/ Marketing
Web analytics determine animal behavior and drive sales at Jeffers
Jeffers is seeking to generate more revenue through its online channel and continue to increase the percentage of overall company sales its e-commerce sites represent.
Posted 06/14/2006Mark BrohanPost a comment
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/ Marketing
Baseball Express drives up conversion rates with segmented e-mails
Using web analytics data on segmented groups of customers, Baseball Express is producing e-mail marketing campaigns with conversion rates more than double the rates of e-mail campaigns targeting general audiences, the retailer says.
Posted 03/23/2006Paul DemeryPost a comment
Related Searches:Team Express
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/ Technology
Coremetrics gets $31 million in new funding
Coremetrics Inc., a provider of hosted web analytics, has obtained $31 million in series D financing from FTVentures and previous Coremetrics investors Accel Partners and Highland Capital Partners.
Posted 03/09/2006Paul DemeryPost a comment
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/ Technology
Coremetrics founder gives up management role to focus on new ventures
Brett Hurt, founder and vice president of client services of web analytics company Coremetrics Inc., is relinquishing day-to-day management responsibilities, the company has announced. Hurt will remain a board member and advisor.
Posted 04/11/2005Kurt PetersPost a comment
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