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1 - 10 of 22 Results

  • / Press Release

    Athletic Retailer Boosts Email Subscriber List with Triathlon Bike Sweepstakes

    Nytro Adds Thousands of New Subscribers in Less Than Six Months with Bike Giveaway INDIANAPOLIS (Oct. 6, 2009) – Multi-sport retailer Nytro announced today its latest sweepstakes giveaway allowing customers to register to win two-time Ironman World Champion Chrissie Wellington’s bike has boosted its email subscriber list. Powered by one-to-one marketing provider ExactTarget, Nytro’s Cannondale bike give-away is the second in 12 months for the...

    Posted 10/06/2009

    Nytro Adds Thousands of New Subscribers in Less Than Six Months with Bike Giveaway INDIANAPOLIS (Oct. 6, 2009) – Multi-sport retailer Nytro announced today its latest sweepstakes giveaway allowing customers to register to win two-time Ironman World Champion Chrissie Wellington’s bike has…
  • / Press Release

    Listrak 4.5 Introduces Range of New Automated Profiling Filters Making it Easier for Email Marketers to Improve Message...

    Email marketing provider Listrak makes list segmentation simple: New filters automatically deliver geo-tracking and contact engagement data LITITZ, PA, April 29, 2009 – Listrak, a leading email marketing solution provider, today announced the release of Listrak 4.5, its web-based email marketing and customer engagement solution. Listrak 4.5 introduces a number of new profiling filters as well as automated delivery of Geo-tracking data that...

    Posted 04/30/2009

    Email marketing provider Listrak makes list segmentation simple: New filters automatically deliver geo-tracking and contact engagement data LITITZ, PA, April 29, 2009 – Listrak, a leading email marketing solution provider, today announced the release of Listrak 4.5, its web-based email marketing…
  • / Press Release

    New edition of email newsletter software delivers improved email list handling

    TUCSON, Ariz. (November 21, 2008) -- Email Marketing Director, the flagship consumer email newsletter software from industry veteran Arial Software, touts a roundup of new features in its 5.0 release. The new edition, available now from www.ArialSoftware.com , offers improved email list handling features that make sending email marketing campaigns easier and more time efficient. An evaluation version of the software is available as a free...

    Posted 11/24/2008

    TUCSON, Ariz. (November 21, 2008) -- Email Marketing Director, the flagship consumer email newsletter software from industry veteran Arial Software, touts a roundup of new features in its 5.0 release. The new edition, available now from www.ArialSoftware.com , offers improved email list handling…
  • / Press Release

    Silverpop Takes Email Marketing Social

    Announces new feature that posts emails to social network sites and measures results ATLANTA, Oct. 2, 2008 -- Silverpop today announced its groundbreaking new Share-to-Social feature, making it the first email service provider to bridge the gap between email marketing and social networking. Silverpop’s new Share-to-Social feature allows marketers to quickly turn emails into socially-enabled viral messages. With a click, marketers can place links...

    Posted 10/15/2008

    Announces new feature that posts emails to social network sites and measures results ATLANTA, Oct. 2, 2008 -- Silverpop today announced its groundbreaking new Share-to-Social feature, making it the first email service provider to bridge the gap between email marketing and social networking.…
  • E-mail Marketing

    There’s more e-mail than ever, and marketers need new strategies and tools

    Posted 06/26/2008Internet RetailerPost a comment

    There’s more e-mail than ever, and marketers need new strategies and tools
  • / Marketing

    Design is critical for creating a successful e-mail message

    For a successful e-mail marketing program, online retailers need to create a design that supports the overall direction of the program, ExactTarget says in a new report.

    Posted 04/09/2008Paul DemeryPost a comment

    For a successful e-mail marketing program, online retailers need to create a design that supports the overall direction of the program, ExactTarget says in a new report.
  • / Marketing

    Unleashing the marketing opportunities in the unsubscribe process

    Just because a consumer unsubscribes from e-mails, that doesn’t mean she doesn’t want to hear from an e-retailer again. EmailLabs suggests ways to extend the relationship.

    Posted 12/28/2007Bill BriggsPost a comment

    Just because a consumer unsubscribes from e-mails, that doesn’t mean she doesn’t want to hear from an e-retailer again. EmailLabs suggests ways to extend the relationship.
  • SPONSORED SUPPLEMENT: E-mail marketers raise the performance bar

    Retailers must continually evolve their e-mail marketing strategies or risk losing ground to competitors

    Posted 08/30/2007Internet RetailerPost a comment

    Retailers must continually evolve their e-mail marketing strategies or risk losing ground to competitors
  • / Technology

    Retailers have a lot to learn about e-mail marketing, says a new report

    The proportion of e-retailers offering incentives to consumers to sign up for their e-mail newsletters has fallen by two-thirds in the past year to 9%, says a new survey from the E-mail Experience Council, a division of the Direct Marketing Association.

    Posted 08/02/2007Paul DemeryPost a comment

    The proportion of e-retailers offering incentives to consumers to sign up for their e-mail newsletters has fallen by two-thirds in the past year to 9%, says a new survey from the E-mail Experience Council, a division of the Direct Marketing Association.
  • / Press Release

    LexiConn unveils new ShopSite email marketing module

    Colchester, CT, June 26, 2007 - LexiConn Internet Services, Inc., a privately held provider of web hosting and e-commerce services, today announced the availability of a new Email Marketing Module for the ShopSite e-commerce software solution. This new offering allows clients to have a fully featured mailing list solution for sending newsletters, promotions, announcements, and follow up autoresponses. Features include a comprehensive campaign...

    Posted 06/26/2007

    Colchester, CT, June 26, 2007 - LexiConn Internet Services, Inc., a privately held provider of web hosting and e-commerce services, today announced the availability of a new Email Marketing Module for the ShopSite e-commerce software solution. This new offering allows clients to have a fully…

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