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/ Technology
MyBuys launches a personalization tool for long-term targeting
Retailers can target a customer now based on what she bought a year ago.
Posted 06/07/2012Amy DustoPost a comment
Related Searches:Retargeting | Mybuys | Target Corporation
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/ Marketing
Segmented e-mails boost an online retailer’s open rates
DiscountFurnaceFilter.com hopes the effort boosts its repeat business.
Posted 01/27/2011Zak StamborPost a comment
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/ Marketing
An online betting company scores with better e-mails
Intertops.com cleans up its e-mail mailing list and adds personalized subject lines.
Posted 01/26/2011Thad RueterPost a comment
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Delivered and opened
Simple but effective tactics help retailers get their e-mails read by consumers.
Posted 03/01/2013Bill SiwickiPost a comment
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