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/ Marketing
Companies launch new ways to deliver video e-mails in marketing campaigns
The ability to run video files in e-mail marketing campaigns is reaching new levels, with video technology companies including Flimp Media and Liveclicker working with e-mail services providers to offer new marketing applications.
Posted 01/28/2010Paul DemeryPost a comment
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/ Marketing
Return Path acquires competing e-mail reputation specialist Habeas
The two companies offer similar services and the combined company will offer both firms’ white-list products, Sender Score Certified from Return Path and Habeas Safe List. Habeas had said this spring it was up for sale.
Posted 08/12/2008Katie DeatschPost a comment
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/ Marketing
E-mail specialist Bizanga hires Dave Lewis
Bizanga, a provider of an e-mail message processing and security platform, has named former StrongMail Systems executive Dave Lewis as vice president of market and product strategy.
Posted 02/25/2008Don DavisPost a comment
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/ Marketing
Lyris Technologies launches e-mail deliverability consulting service
Lyris Technologies, a unit of marketing services company J.L. Halsey, has launched a suite of e-mail deliverability services designed to monitor, manage and maximize the delivery of marketing e-mail into the inboxes of targeted recipients.
Posted 08/29/2007Paul DemeryPost a comment
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/ Press Release
Acxiom Names Michael Darviche as CMO
Expertise in digital marketing will support company`s global, multichannel focus LITTLE ROCK, Ark., Feb 05, 2009 -- Acxiom(R) Corporation (Nasdaq: ACXM), a global leader in interactive marketing services, announced today that Michael Darviche has joined the company as Chief Marketing Officer and Senior Vice President. Darviche, who gained industry prominence as co-founder and general manager of one of the world`s first e-marketing service...
Posted 02/13/2009
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/ Press Release
Acxiom Digital Selects Message Systems Delivery Manager
Partnership further extends Acxiom Digital’s market leadership by enabling clients to leverage authentication protocols such as DKIM COLUMBIA, MD – January 14, 2008 – Email solutions provider Message Systems announced today that Acxiom Digital, a leading provider of integrated digital marketing solutions for Global 2000 enterprises, has selected the Message Systems Delivery Manager as its email delivery system. Acxiom Digital chose Message...
Posted 01/25/2008
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/ Press Release
SKYLIST Survey Reveals Marketers` Demands for Better Usability of Email Marketing Solutions and Integration with CRM and...
AUSTIN TX and SAN FRANCISCO - April 26, 2006 - SKYLIST, an email service provider and deliverability leader, announced the results from an informal survey of marketing professionals. The recent survey polled users of a variety of email marketing solutions and uncovered several trends and opinions on email`s place in the overall marketing mix. When asked to rank the usability of their current email marketing solution, only 5 percent are completely...
Posted 04/27/2006
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/ Press Release
Digital Impact Rebrands as Acxiom® Digital
Acxiom Digital Is Poised to Lead the Next Evolution of Digital Marketing CHICAGO – April 20, 2006 – Today at MarketingSherpa`s Email Marketing Summit 2006, Acxiom® Corporation announced that Digital Impact will now be known as Acxiom Digital. This change in name represents the successful integration of email marketer Digital Impact and its search engine marketing business, MarketLeap, with Acxiom Corporation following last year`s acquisition of...
Posted 04/24/2006
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/ Press Release
Email Sender and Provider Coalition Updates Email Marketing Pledge and Issues Best Practices Guide
Pledge and Guide Reflect New Terminology and Permission Definitions While Reinforcing Industry Best Practices YORK, ME-December 13, 2005-Today, the Email Sender and Provider Coalition (ESPC) released "The ESPC Best Practices Guide," a list of guidelines that reinforce industry best practices for email communications, and an updated version of "The ESPC Email Marketing Pledge." The Guide covers areas such as permission, disclosure, address...
Posted 12/15/2005
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/ Press Release
Digital Impact Launches Message Effect
Breakthrough Email Service Enables Marketers to Transform Transactional Emails into Powerful Marketing Channel and Revenue Stream SAN MATEO, Calif.--April 27, 2005--Digital Impact (Nasdaq:DIGI - News), a leading provider of integrated digital marketing solutions for global 2000 enterprises, today announced the availability of Message Effect, a new email service that releases the previously untapped potential of transactional email. Digital...
Posted 04/29/2005
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