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1 - 10 of 22 Results
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/ Marketing
Facebook sharpens its ad targeting tools
The social network will let marketers target shoppers based on their offline behavior.
Posted 04/10/2013Zak StamborPost a comment
Related Searches:Zak Stambor | Forrester | Target Corp
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/ Marketing
Facebook enhances an ad-targeting tool
Retailers can draw on external data to reach more specific consumer segments.
Posted 02/27/2013Amy DustoPost a comment
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/ Technology
E-mail attack hits online retailer clients of Epsilon
Best Buy, Walgreens and HSN have warned customers they may receive malicious e-mails.
Posted 04/04/2011Paul Demery1 comments
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/ Marketing
E-mail conversions jump 16% during the holidays
The conversion rate for e-mail increased to 2.9% in Q4.
Posted 03/10/2011Stefany MoorePost a comment
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/ Marketing
E-mail click-through rates in Q2 drop to the lowest level on record
E-mail click-through rates dropped to 5.3% during the second quarter of 2010.
Posted 09/10/2010Allison EnrightPost a comment
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/ Marketing
Epsilon says e-mail open rates rise but click-throughs fall in Q1
E-mail open rates increased to 22.4% in the first quarter of 2010.
Posted 06/17/2010Thad RueterPost a comment
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/ Technology
E-mail open rates rise but click-throughs fall in Q4, Epsilon survey shows
E-mail open rates rose overall to 20.9% from 19.8% a year ago. Apparel retailers trailed with the lowest open rate of 13.1%.
Posted 04/09/2009Katie DeatschPost a comment
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/ Technology
Epsilon names new senior vice president of marketing operations
Julia Wasson had been working for Epsilon on a consulting basis. As senior vice president of marketing operations she will oversee strategic marketing, branding, collateral development and events.
Posted 03/24/2008Katie DeatschPost a comment
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/ Marketing
Epsilon to acquire DoubleClick Email Solutions for $90 million
Months after its purchase of Bigfoot Interactive, Epsilon plans to continue increasing its presence in the e-mail services market for retailers by acquiring DoubleClick Email Solutions, Epsilon parent Alliance Data Systems said today.
Posted 02/14/2006Kurt PetersPost a comment
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Hit by a major security breach, Epsilon says it will harden its e-mail system against attacks
As Epsilon scrambles to protect its e-mail system from further break-ins, its client retailers warn their customers to watch out for e-mail spam resulting from the Epsilon breach designed to trick t hem into revealing confidential information.
Posted 04/29/2011Paul DemeryPost a comment
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