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/ Marketing
Facebook sharpens its ad targeting tools
The social network will let marketers target shoppers based on their offline behavior.
Posted 04/10/2013Zak StamborPost a comment
Related Searches:Zak Stambor | Forrester | Target Corp
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/ Marketing
E-mail conversions jump 16% during the holidays
The conversion rate for e-mail increased to 2.9% in Q4.
Posted 03/10/2011Stefany MoorePost a comment
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Hit by a major security breach, Epsilon says it will harden its e-mail system against attacks
As Epsilon scrambles to protect its e-mail system from further break-ins, its client retailers warn their customers to watch out for e-mail spam resulting from the Epsilon breach designed to trick t hem into revealing confidential information.
Posted 04/29/2011Paul DemeryPost a comment
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