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1 - 10 of 31 Results

  • / Technology

    Technology company Multimedia Live adds 2 high-profile board members

    Toby Lenk, president of Gap Inc. Direct and founder of eToys.com, and Betsey Nelson, executive vice president, chief financial officer, and secretary of imaging software company Macromedia Inc., have joined Multimedia Live’s board.

    Posted 09/22/2004Kurt PetersPost a comment

    Toby Lenk, president of Gap Inc. Direct and founder of eToys.com, and Betsey Nelson, executive vice president, chief financial officer, and secretary of imaging software company Macromedia Inc., have joined Multimedia Live’s board.
  • / Technology

    Ice.com hikes conversion rates with frequent testing

    By frequently monitoring multiple versions of web pages, jewelry retailer Ice.com has increased conversion rates to as high as 5%, vice president of marketing Pinny Gniwisch says.

    Posted 08/04/2005Paul DemeryPost a comment

    By frequently monitoring multiple versions of web pages, jewelry retailer Ice.com has increased conversion rates to as high as 5%, vice president of marketing Pinny Gniwisch says.

    Related Content:Conversion Rates

  • / E-Retailers

    The Parent Co. posts bigger sales and narrower loss in the first quarter

    The Parent Co., the organization formed from the merger of eToys Direct and BabyUniverse in October, posted a net loss of $6.4 million on sales of $9.9 million, compared with a net loss of $6.7 million on revenue of $7.3 million in the prior year.

    Posted 06/18/2008Mark BrohanPost a comment

    The Parent Co., the organization formed from the merger of eToys Direct and BabyUniverse in October, posted a net loss of $6.4 million on sales of $9.9 million, compared with a net loss of $6.7 million on revenue of $7.3 million in the prior year.
  • / E-Retailers

    Securing the domain name Toys.com was not child’s play for Toys ‘R’ Us

    Obtaining what some experts call a “category-killer” URL was serious business for the toy retailing giant. It purchased the domain name from The Parent Company during that company’s bankruptcy auction for $5.1 million, a consulting firm reports.

    Posted 03/18/2009Mark BrohanPost a comment

    Obtaining what some experts call a “category-killer” URL was serious business for the toy retailing giant. It purchased the domain name from The Parent Company during that company’s bankruptcy auction for $5.1 million, a consulting firm reports.
  • / E-Retailers

    Etoys Reports Heavy Losses Amid Strong Sales

    In what seems to be a trend for Internet merchants, yet another big e-retailer has reported steep losses despite record sales during the holidays. Etoys, the most visited Internet toy retailer last Christmas, says its third-quarter loss increased due to higher-than-expected costs. Although the Web store logged record visitors and sales in December--building a customer base of 1.7 million last month--the company lost $75.5 million, or 63 cents per...

    Posted 01/19/2001Don DavisPost a comment

    In what seems to be a trend for Internet merchants, yet another big e-retailer has reported steep losses despite record sales during the holidays. Etoys, the most visited Internet toy retailer last Christmas, says its third-quarter loss increased due to higher-than-expected costs. Although the Web…
  • KB Toys will buy the eToys inventory

    KB Toys will pay $5.4 million for substantially all of eToys.com`s inventory. The company also is interested in buying other assets of eToys, including its URL.

    Posted 04/26/2001Kurt PetersPost a comment

    KB Toys will pay $5.4 million for substantially all of eToys.com`s inventory. The company also is interested in buying other assets of eToys, including its URL.
  • / Technology

    Web's Real Toy Story Still to Come

    Toysrus.com squeaked by eToys.com to become the Web's top toy site in a study of home Internet users by PC Data Online. Yet despite this year's surge in online holiday toy shopping, the largest group of respondents expressed no preference of toy sites, perhaps because they expect to do nearly 80% of their toy buying at brick-and-mortar facilities. The toy survey is part of a study by PC Data Online to measure behaviors, attitudes and satisfaction...

    Posted 01/19/2001Don DavisPost a comment

    Toysrus.com squeaked by eToys.com to become the Web's top toy site in a study of home Internet users by PC Data Online. Yet despite this year's surge in online holiday toy shopping, the largest group of respondents expressed no preference of toy sites, perhaps because they expect to do nearly 80%…
  • / E-Retailers

    It’s game over for KB Toys stores, but business as usual online

    For the second time in four years KB Toys Inc. is filing for bankruptcy and closing stores. It remains business as usual for KBToys.com, which is operated under a long term licensing agreement by The Parent Co.

    Posted 12/12/2008Katie EvansPost a comment

    For the second time in four years KB Toys Inc. is filing for bankruptcy and closing stores. It remains business as usual for KBToys.com, which is operated under a long term licensing agreement by The Parent Co.
  • / E-Retailers

    Staples founder targets multi-channel companies with $300 million fund

    Tom Stemberg will lead a new fund at venture capital firm Highland Capital Partners. Focus will be on consumer-facing multi-channel companies, including retailers.

    Posted 07/09/2007Kurt PetersPost a comment

    Tom Stemberg will lead a new fund at venture capital firm Highland Capital Partners. Focus will be on consumer-facing multi-channel companies, including retailers.
  • / E-Retailers

    eToys’ My Twinn unit hires a former American Girl executive

    Craig Currie has joined Denver-based eToys Direct Inc. as vice president of My Twinn, an eToys company that creates personalized dolls that look like children ages 3-12 with matching clothing and accessories for girls and dolls.

    Posted 01/24/2005Kurt PetersPost a comment

    Craig Currie has joined Denver-based eToys Direct Inc. as vice president of My Twinn, an eToys company that creates personalized dolls that look like children ages 3-12 with matching clothing and accessories for girls and dolls.

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