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1 - 10 of 39 Results
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/ E-Retailers
Toys ‘R’ Us sees the future and it is online
CEO says Toys ‘R’ Us should at least double web sales in five years.
Posted 06/30/2011Mark BrohanPost a comment
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/ Technology
Toys ‘R’ Us acquires KBToys.com
Though details such as the purchase price were not disclosed, Toys ‘R’ Us was the winning bidder for KBToys.com and its related e-commerce assets. It`s the third major purchase of an auctioned retail brand by Toys ‘R’ Us this year.
Posted 09/04/2009Katie DeatschPost a comment
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/ Technology
Toys ‘R’ Us purchases venerable toy retailer FAO Schwarz
Toys ‘R’ Us has bought FAO Schwarz, a multichannel retailer best known for its lavish toy emporium on Fifth Avenue in New York City. Toys ‘R’ Us says it will operate FAO Schwarz as a separate brand. The companies did not reveal a purchase price.
Posted 05/28/2009Katie DeatschPost a comment
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/ Marketing
Just ahead of Santa, The Parent Co. launches Toys.com
The Parent Co., operator of retail sites eToys.com and BabyUniverse.com, has launched Toys.com as a vertical search and comparison shopping site. Merchant data feeds will be handled by Channel Intelligence.
Posted 11/19/2008Mark BrohanPost a comment
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/ Marketing
The Parent Company boosts e-mail results on the StrongMail platform
A 90% average e-mail deliverability rate adds incremental sales of $1.1 million, while average campaign delivery time is cut in half.
Posted 11/04/2008Katie DeatschPost a comment
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/ Technology
The Parent Co. plans a new toys shopping portal just in time for Christmas
With $25 million in new financing, The Parent Co. is looking for new ways to diversify, beginning with toys. Up next for Christmas: Toys.com, a toys comparison shopping and content site.
Posted 07/16/2008Mark BrohanPost a comment
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/ E-Retailers
The Parent Co. posts bigger sales and narrower loss in the first quarter
The Parent Co., the organization formed from the merger of eToys Direct and BabyUniverse in October, posted a net loss of $6.4 million on sales of $9.9 million, compared with a net loss of $6.7 million on revenue of $7.3 million in the prior year.
Posted 06/18/2008Mark BrohanPost a comment
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/ E-Retailers
BabyUniverse reports third quarter 2007 sales dipped 1.8%
BabyUniverse reports third quarter 2007 sales of $16.2 million down 1.8% from $16.5 million in the same quarter last year. The company will change its name to The Parent Co. in the fourth quarter, following its merger with eToys Direct.
Posted 12/19/2007Mark BrohanPost a comment
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/ Technology
BabyUniverse and EToys Direct union spawns ‘The Parent Company’
EToys Direct Inc. and BabyUniverse Inc. have completed their $276 million merger. EToys Direct common stock shareholders now own two-thirds of the new company and BabyUniverse shareholders own about one-third.
Posted 10/17/2007Bill BriggsPost a comment
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/ Technology
BabyUniverse and eToys pick a date
BabyUniverse and eToys Direct shareholders will meet Oct. 12 to vote on the merger. If approved, eToys shareholders would own about two-thirds of outstanding shares.
Posted 10/03/2007Bill BriggsPost a comment
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