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/ Marketing
Affluent consumers respond to holiday e-mails, report says
Parents with money to spend were among those most likely to visit retail sites.
Posted 02/04/2011Paul DemeryPost a comment
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/ Marketing
Most marketers are dubious about the quality of their customer data
E-mail volume from e-retailers rose 16% last year, but dirty data bedevils communication.
Posted 01/27/2011Allison EnrightPost a comment
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/ Marketing
Want to connect with consumers over the holiday season? Try gift cards and coupons
Many consumers searched online for gift cards and coupons last holiday season.
Posted 08/12/2010Katie DeatschPost a comment
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/ Technology
The well-to-do boosted their online shopping during the holidays
The most affluent increased visits to e-retail web sites the most—households with income of $150,000 or higher increased their visits by 21% compared to a year earlier. Big winners were luxury sites.
Posted 01/29/2010Zak StamborPost a comment
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/ Technology
Direct marketing firm Proclivity hires a technology veteran
Proclivity has hired William Baxter as vice president of technology. He will be in charge of technology development and implementation.
Posted 01/04/2010Zak StamborPost a comment
Related Searches:Proclivity
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/ Technology
Large e-retailers had a larger share of holiday traffic than last year
On Monday alone the top 20 visited retail sites accounted for 57% of all retail visits, compared to 50% a year ago, according to Hitwise, a web-traffic monitoring unit of Experian.
Posted 12/02/2009Zak StamborPost a comment
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/ Marketing
Free shipping e-mails work best when planned and segmented, study says
More multichannel retailers used free shipping promotions in the first quarter of this year compared to Q1 of 2008—up from 47% to 55%, according to a new survey from e-mail marketing vendor Experian CheetahMail.
Posted 09/08/2009Katie DeatschPost a comment
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/ Marketing
CheetahMail captures retail veteran for strategic services role
E-mail marketing firm Experian CheetahMail, has named retail executive Yun-Hui Chong vice president of Strategic Services. Chong comes from Spiegel Brands, where she was vice president of e-commerce.
Posted 03/10/2009Katie DeatschPost a comment
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/ Technology
Day after Christmas marked high point for visits to retail sites
Traffic to the top 500 retail web sites based on visits rose sharply on Dec. 26, reversing a daily pattern that had lagged behind the year-ago traffic earlier in the holiday shopping season, Hitwise reports.
Posted 12/31/2008Katie DeatschPost a comment
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/ Technology
E-commerce traffic drops, signaling woes for online and offline merchants
Visits to U.S. retail web sites have declined for eight weeks in a row, Hitwise reports. Given that many consumers begin their research online, the slowdown in web traffic could have a ripple effect in stores, research director Heather Dougherty says.
Posted 10/31/2008Paul DemeryPost a comment
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