/ Marketing

E-mail produces 7% more sales per message in Q4

Revenue per e-mail sent increased year over year to 14 cents, Experian says.

Posted 03/08/2013Thad RueterPost a comment

Related Searches:Average Transaction Value | Experian | Internet Sales Trends

/ Marketing

Marketers say e-mail is important, but their contact data is often bad

29% of companies say they have lost a customer to inaccurate data.

Posted 01/31/2013Paul DemeryPost a comment

Related Searches:Experian

/ Technology

Without four fundamentals, text message marketing efforts could falter

Marketing firm Experian offers advice from its years of work with retailers.

Posted 01/22/2013Kevin WoodwardPost a comment

Related Searches:Experian | Text Message

/ E-Retailers

Consumers don’t take a holiday from online shopping on Christmas

Traffic to e-commerce sites on Dec. 25 rises 27% over last year.

Posted 12/28/2012Katie DeatschPost a comment

Related Searches:Experian | Bestbuy | Online Retail Industry

/ Marketing

Paid search spending skyrockets over the holiday weekend

Traffic to retail sites increased 8% from Thanksgiving to Monday, says Experian Hitwise.

Posted 11/28/2012Zak StamborPost a comment

Related Searches:Paypal Market Share | Kenshoo | Marin Software

/ Marketing

E-mail marketing provider CheetahMail gains a new general manager

Experian hires Peter DeNunzio to oversee CheetahMail’s U.S. offices.

Posted 11/27/2012Amy DustoPost a comment

Related Searches:Experian

/ Technology

Experian will sell PriceGrabber

Ybrant Digital will buy PriceGrabber in a deal worth $175 million.

Posted 05/10/2012Allison EnrightPost a comment

Related Searches:Pricegrabber Revenue | Experian | Pricegrabber

/ Marketing

Experian CheetahMail links up with Movable Ink

The two aim to provide dynamic content in the body of marketing e-mail messages.

Posted 05/10/2012Paul DemeryPost a comment