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/ Marketing
Social shopping provider Payvment helps retailers target ads
The vendor’s targeting leverages demographic data from shoppers.
Posted 06/19/2012Zak StamborPost a comment
Related Searches:Payvment
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/ E-Retailers
A Facebook experiment produces sweet results for Blair Candy
The candy retailer is experiencing an 11% conversion rate on its new Facebook store.
Posted 11/18/2011Stefany MoorePost a comment
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/ E-Retailers
Gaining traction in social media, Case-Mate.com plans to launch a Facebook store
The Second 500 retailer boosted its Facebook fan base by 150,000 in six months.
Posted 08/04/2011Allison EnrightPost a comment
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/ Marketing
Social media pays off for retailers during the holidays, ShopIgniter says
Retailers converted at a higher rate on Facebook stores than on their e-commerce sites.
Posted 01/20/2011Thad Rueter1 comments
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/ Marketing
Facebook reaches out to retailers
The social network has created an e-commerce partnerships group that seeks to work more closely with retailers to weave Facebook member data into e-commerce sites. “The future of commerce is social,” says Facebook executive Ethan Beard.
Posted 12/22/2010Zak StamborPost a comment
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/ Marketing
HauteLook launches Facebook flash sales
The first sales will mirror those on the retailer's web site.
Posted 11/23/2010Zak StamborPost a comment
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J.C. Penney plays up its social scene with Facebook shopping
The department store chain’s new Facebook shopping application allows shoppers to cull through its product offerings and complete a transaction without leaving the social network.
Posted 01/01/2011Zak StamborPost a comment
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