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1 - 9 of 9 Results
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New FTC proposals may force mobile players to rethink how they’ve been doing business
New FTC proposals may force mobile players to rethink how they've been doing business.
Posted 03/01/2013Bill SiwickiPost a comment
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Who's Watching
As politicians and regulators threaten action, marketers seek to sell the benefits of targeted ads.
Posted 06/01/2012Allison EnrightPost a comment
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Who's watching?
Ad networks, that’s who. They’re tracking online consumers more closely than ever. A backlash could curtail an effective marketing tactic.
Posted 10/01/2010Zak StamborPost a comment
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Here’s the scoop on product news, blog fans
As blogs morph into broader marketing tools, the feds are casting a more watchful eye.
Posted 12/29/2009Internet RetailerPost a comment
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Marketers seek to stave off regulation with online privacy guidelines
After calls by the U.S. Federal Trade Commission for stronger voluntary advertising industry action to protect the privacy of Internet users, four major advertising and marketing organizations gathered in January to take action designed to ward off regulation.
Posted 07/31/2009Internet RetailerPost a comment
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What Obama means for e-commerce
The first BlackBerry-wielding president is likely to have a bigger impact on Internet retailing than his predecessor. Here’s how.
Posted 05/29/2009Internet RetailerPost a comment
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When the FTC comes calling, retailers have to be aware of more than just shipping rules
When the FTC looks at a web operation, it views rebates and warranty information and not just the fulfillment practices that have garnered a lot of publicity.
Posted 01/30/2003Internet RetailerPost a comment
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To serve and protect: FTC director is both teacher and cop to online retail community
She doesn’t twirl a nightstick, dress in blue or help herself to free apples from street-side produce stands. But make no mistake: Jodie Bernstein, the director of the Federal Trade Commission’s bureau of consumer protection, is walking her beat in the Internet community. When it comes to being an Internet cop, Bernstein believes a helping hand is as important as a firm hand. “Internet commerce has potential for tremendous benefits for...
Posted 12/26/2000Don DavisPost a comment
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Yes, old-economy laws apply to new-economy retailers
Christmas 1999 is said to have been the shopping season that showed the retailing industry and the consuming public that web shopping is for real. It’s now also the shopping season that showed Internet retailers the rule book on fulfillment promises. In July, seven Internet retailers agreed to pay the Federal Trade Commission $1.5 million in fines, ranging from $45,000 to $350,000, resulting from shipping delays during the holiday shopping...
Posted 12/26/2000Don DavisPost a comment
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