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1 - 4 of 4 Results
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/ Marketing
Flooring America sweeps up sales with a new tool for displaying flooring
The Flooring Explorer shows a grid of products in a category, such as hardwood. Mousing over a product pops up a larger image with more detail and calls to action. Consumers using the feature are two and a half times more likely to make a purchase.
Posted 05/12/2009Katie DeatschPost a comment
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/ E-Retailers
Carpet One president steps into e-commerce start-up role
CCA Global Partners, which operates Carpet One Floor & Home and other flooring retail brands, has named Evan Hackel to head up BizUnite, a new third-party web technology and marketing unit CCA will launch in June. Hackel was president of Carpet One.
Posted 05/05/2008Katie DeatschPost a comment
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/ E-Retailers
Flooring retailer iFloor.com goes to the mat on better warranty coverage
IFloor is offering shoppers a $1 million limited warranty. The retailer offers the coverage in the event that a customer`s new hardwood or laminate flooring warranty claim is denied by a manufacturer specifically because they made their purchase online.
Posted 12/19/2007Mark BrohanPost a comment
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/ Technology
Mannington launches Virtual Decorator so shoppers can choose floors online
Mannington, a manufacturer of wood, laminate and resilient floors, used a web site survey to identify consumers’ biggest obstacle to buying floor products – now it delivers the solution online.
Posted 12/18/2001Kurt PetersPost a comment
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