Close

Top Stories From This Week

Previous Next

Floristry

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

Advertisement

1 - 10 of 24 Results

  • / E-Retailers

    Mother’s Day spikes record order rate at 1-800-Flowers.com

    The flower site shipped more than 500,000 floral arrangements for Mothers Day.

    Posted 05/21/2001Kurt PetersPost a comment

    The flower site shipped more than 500,000 floral arrangements for Mothers Day.
  • / E-Retailers

    FTD moves 83% of its sales to the web

    FTD has revivified its business by moving orders to the web, where customers spend more, stay longer as customers and are more profitable.

    Posted 02/28/2001Internet RetailerPost a comment

    FTD has revivified its business by moving orders to the web, where customers spend more, stay longer as customers and are more profitable.

    Related Content:Ftd

  • FTD plants the seed for online expansion overseas

    Now that FTD Group Inc. has fully integrated all aspects of its Interflora Holdings acquisition, CEO Michael Soenen sees a bigger opportunity for more international e-commerce.

    Posted 08/22/2007Bill BriggsPost a comment

    Now that FTD Group Inc. has fully integrated all aspects of its Interflora Holdings acquisition, CEO Michael Soenen sees a bigger opportunity for more international e-commerce.
  • Online orders 70% of Mother’s Day web and phone sales at 1-800-Flowers.com

    Total orders for the Mother’s Day holiday period from April 26 to May 9 exceeded 1 million, with orders on the peak day totaling 175,000. The company delivered more than 850,000 floral arrangements, live plants and other gift items.

    Posted 05/17/2004Paul DemeryPost a comment

    Total orders for the Mother’s Day holiday period from April 26 to May 9 exceeded 1 million, with orders on the peak day totaling 175,000. The company delivered more than 850,000 floral arrangements, live plants and other gift items.
  • / Marketing

    A new look blooms at FTD.com

    The new FTD.com allows floral arrangements to be displayed in a larger frame and uses different backgrounds to set off the floral detail. It also features improved navigation to make it easier for customers to use keywords to view specific arrangements.

    Posted 09/22/2004Kurt PetersPost a comment

    The new FTD.com allows floral arrangements to be displayed in a larger frame and uses different backgrounds to set off the floral detail. It also features improved navigation to make it easier for customers to use keywords to view specific arrangements.
  • / Marketing

    1-800-Flowers sends virtual flowers, rolls out Spanish language site

    1-800-Flowers.com has launched BokayMe.com, an online virtual florist designed to send digital flowers by e-mail and to mobile devices and social networking accounts. The company also unveiled a Spanish language version of its flagship site.

    Posted 02/13/2008Mark BrohanPost a comment

    1-800-Flowers.com has launched BokayMe.com, an online virtual florist designed to send digital flowers by e-mail and to mobile devices and social networking accounts. The company also unveiled a Spanish language version of its flagship site.
  • / Technology

    Shipping flowers—and spreading Internet access

    Web florist Proflowers.com pays its growers extra to pick, pack and ship as well as grow flowers. It’s been so profitable for growers that many have installed high-speed web access on their own dime to speed up the process, says CEO Bill Strauss.

    Posted 01/10/2005Kurt PetersPost a comment

    Web florist Proflowers.com pays its growers extra to pick, pack and ship as well as grow flowers. It’s been so profitable for growers that many have installed high-speed web access on their own dime to speed up the process, says CEO Bill Strauss.
  • / Technology

    Seedra plants a flower exchange on the web

    Seedra Inc., which provides flower retailers direct access to farm/grower inventory, has launched its web site. Seedra provides its customers with direct-from-the-farm flowers. Formerly known as Flowergarage, Seedra has raised close to $1.4 million from Stonepath Group and other angel investors to develop its technology, sales and account management to better serve the $15 billion fragmented floral market. Seedra's full-service e-commerce...

    Posted 01/30/2001Don DavisPost a comment

    Seedra Inc., which provides flower retailers direct access to farm/grower inventory, has launched its web site. Seedra provides its customers with direct-from-the-farm flowers. Formerly known as Flowergarage, Seedra has raised close to $1.4 million from Stonepath Group and other angel investors to…
  • / E-Retailers

    1-800-Flower Shops for Groceries

    In a move that further extends its reach beyond floral gifts, (www.1800flowers.com) 1-800-Flowers.com has acquired (www.greatfood.com) GreatFood.com Inc., an online retailer of specialty and gourmet food products, for $18.5 million in cash. "Greatfood.com fits very well with our strategy of broadening our non-floral product offering," says Jerry Noonan, senior vice president and chief marketing officer at 1-800-Flowers. With the market for...

    Posted 01/19/2001Don DavisPost a comment

    In a move that further extends its reach beyond floral gifts, (www.1800flowers.com) 1-800-Flowers.com has acquired (www.greatfood.com) GreatFood.com Inc., an online retailer of specialty and gourmet food products, for $18.5 million in cash. "Greatfood.com fits very well with our strategy of…
  • / E-Retailers

    Proflowers’ Valentine’s Day revenues jump 25%

    Units shipped by Proflowers leading up to Valentine’s Day rose 20%, while average order size was up 4% and new customer orders increased 13%.

    Posted 03/11/2003Kurt PetersPost a comment

    Units shipped by Proflowers leading up to Valentine’s Day rose 20%, while average order size was up 4% and new customer orders increased 13%.

Advertisement

Advertisement